Digital Marketing Manager-Study Abroad
3 days ago
Digital Marketing Manager – Study Abroad
Company:
Location:
Tilak Nagar, Delhi
Working Hours:
10:00 AM – 6:30 PM
Working Days:
6 days/week
Job Overview
is seeking an experienced
Digital Marketing Manager
with strong expertise in
Paid Media Ad Campaigns
to drive growth for our Study Abroad division. The ideal candidate should be able to plan, execute, and optimize online marketing campaigns across multiple platforms.
Key Responsibilities
- Plan and run ROI-focused
paid media campaigns
(Google Ads, Meta Ads, Instagram, YouTube, etc.) - Manage lead generation campaigns specifically for
Study Abroad services - Track and optimize campaign performance to reduce CPL and increase conversions
- Develop marketing strategies to increase online visibility and student engagement
- Coordinate with the content and design team for creatives and campaign assets
- Analyze data, prepare weekly/monthly performance reports
- Manage social media presence and engagement activities
Requirements
- Experience:
Proven experience running paid media ads (Google & Meta essential) - Strong knowledge of digital marketing tools and analytics platforms
- Experience in education or study abroad industry preferred
- Good communication and analytical skills
- Ability to work in a fast-paced environment and manage multiple campaigns
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