Performance Marketing Manager

2 days ago


Indore, Madhya Pradesh, India Select Brands International Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Job Summary:

The Performance Marketing Manager will be responsible for planning, executing, and optimizing data-driven digital marketing campaigns across multiple channels to achieve ROI and growth objectives. The role requires strong analytical skills, strategic thinking, and hands-on experience with paid media platforms.

Key Responsibilities:

  • Plan and execute performance marketing campaigns across channels such as Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, and programmatic networks.
  • Manage and optimize paid acquisition campaigns to drive conversions, reduce CAC, and maximize ROI.
  • Conduct keyword research, audience targeting, and ad copy testing to improve campaign performance.
  • Monitor, analyze, and report campaign performance metrics using analytics tools (Google Analytics, Data Studio, etc.).
  • Collaborate with creative and content teams to develop engaging ad creatives and landing pages.
  • Implement and manage tracking mechanisms (UTMs, pixels, tags) for accurate attribution and conversion tracking.
  • Stay updated with digital marketing trends, tools, and best practices.
  • Manage budgets, forecast spends, and ensure campaigns are aligned with business objectives.


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