
Google Ads Expert – Search Campaign
4 days ago
Chennai (Onsite Only)
| Full-Time | Experience:
3–5 Years
About the Role
We're seeking a Google Ads Expert
who combines analytical precision with strategic intuition — someone who can see the full client journey from search intent to conversion, and make bidding decisions that align with that flow.
The ideal candidate has a
natural understanding of the client journey
, can analyze metrics intuitively, and optimize campaigns for
CPL & Conversion Rate
. Must be
proactive with audience targeting, keywords, and campaign strategy
, and capable of
handling clients and presenting campaign performance
.
You'll own
Search Campaigns for Lead Generation
, and also optimize
Performance Max, Display, and other campaign types
. This is a role for a hands-on performance marketer who's as comfortable with data analysis as with storytelling through metrics.
What You'll Do:
- Build and manage
Search Campaigns from scratch
— keyword research, ad copy, extensions, and landing page alignment. - Optimize for
CPL (Cost per Lead)
and
Conversion Rate
, while maintaining campaign scalability. - Expertly balance
manual and smart bidding
— with a strong grasp of when to trust automation and when to take control. - Analyze metrics with a
natural sense of campaign flow
— able to read data patterns, identify opportunities, and predict trends instinctively. - Collaborate with
Data Analysts
to interpret tracking, tags, and data layers (analyst handles GTM implementation). - Handle
client strategy, presentations, and performance reporting
directly. - Stay continuously updated on
Google Ads trends, AI-driven tools, and new bidding strategies
. - Proactively refine
audience segmentation, targeting, and keyword strategies
for ongoing performance improvement.
What we're Looking For:
- 3–5 years
of proven experience in
Google Ads - Lead Generation campaigns
. - Advanced expertise in
manual bidding
and understanding of
client conversion journeys
. - Data-driven thinker who can
read campaign health naturally
through metrics. - Hands-on experience with
Smart Bidding (tCPA)
,
Audience Layering
, and
Conversion Tracking (Tag Manager)
. - Strong
client handling
and presentation skills. - Collaborative mindset with ability to work closely with
Data Analysts
. - Based in
Chennai
or willing to relocate (
onsite only
). - Experience managing
international campaigns
(Australia, US, UK). - Background in
B2B lead generation
and
high-intent search funnels
. - Google Ads certifications (Search, Performance, or Measurement).
Applications:
Send your CV to
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