Google Ads Expert – Search Campaign

5 days ago

Chennai, Tamil Nadu, India Elephant in the Boardroom Full time ₹ 6,00,000 - ₹ 18,00,000 per year

Chennai (Onsite Only)
| Full-Time | Experience:
3–5 Years

About the Role

We're seeking a Google Ads Expert
who combines analytical precision with strategic intuition — someone who can see the full client journey from search intent to conversion, and make bidding decisions that align with that flow.

The ideal candidate has a
natural understanding of the client journey
, can analyze metrics intuitively, and optimize campaigns for
CPL & Conversion Rate
. Must be
proactive with audience targeting, keywords, and campaign strategy
, and capable of
handling clients and presenting campaign performance
.

You'll own
Search Campaigns for Lead Generation
, and also optimize
Performance Max, Display, and other campaign types
. This is a role for a hands-on performance marketer who's as comfortable with data analysis as with storytelling through metrics.

What You'll Do:

  • Build and manage
    Search Campaigns from scratch
    — keyword research, ad copy, extensions, and landing page alignment.
  • Optimize for
    CPL (Cost per Lead)
    and
    Conversion Rate
    , while maintaining campaign scalability.
  • Expertly balance
    manual and smart bidding
    — with a strong grasp of when to trust automation and when to take control.
  • Analyze metrics with a
    natural sense of campaign flow
    — able to read data patterns, identify opportunities, and predict trends instinctively.
  • Collaborate with
    Data Analysts
    to interpret tracking, tags, and data layers (analyst handles GTM implementation).
  • Handle
    client strategy, presentations, and performance reporting
    directly.
  • Stay continuously updated on
    Google Ads trends, AI-driven tools, and new bidding strategies
    .
  • Proactively refine
    audience segmentation, targeting, and keyword strategies
    for ongoing performance improvement.

What we're Looking For:

  • 3–5 years
    of proven experience in
    Google Ads - Lead Generation campaigns
    .
  • Advanced expertise in
    manual bidding
    and understanding of
    client conversion journeys
    .
  • Data-driven thinker who can
    read campaign health naturally
    through metrics.
  • Hands-on experience with
    Smart Bidding (tCPA)
    ,
    Audience Layering
    , and
    Conversion Tracking (Tag Manager)
    .
  • Strong
    client handling
    and presentation skills.
  • Collaborative mindset with ability to work closely with
    Data Analysts
    .
  • Based in
    Chennai
    or willing to relocate (
    onsite only
    ).
  • Experience managing
    international campaigns
    (Australia, US, UK).
  • Background in
    B2B lead generation
    and
    high-intent search funnels
    .
  • Google Ads certifications (Search, Performance, or Measurement).

Applications:
Send your CV to

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