Performance Marketer
4 days ago
About the Role
We are launching a new Ayurvedic D2C brand under Zoic Pharmaceuticals and are looking for a highly skilled
Performance Marketer
with
proven experience in scaling Ayurvedic/Herbal/Nutraceutical brands
through paid advertising.
This is a high-impact role where you will directly drive
daily sales, revenue, and growth
through Meta and Google campaigns.
If you understand the Ayurvedic customer psychology, have scaled campaigns profitably, and can build high-performing funnels — we want you.
Responsibilities
- Plan, launch & scale
Meta (Facebook/Instagram) ads
for sales and lead generation - Run
Google Search, Display & YouTube ads - Build complete top, middle, and bottom funnel campaigns
- Create high-converting ad sets, creatives, audiences & landing pages
- Work closely with the design team for performance-focused creatives
- Optimize campaigns for ROAS, CAC, CPM, CTR & CVR
- Run A/B tests
on creatives, copies, hooks & offers - Manage
daily budgets
and ensure consistent sales flow - Analyse performance data and prepare weekly revenue reports
- Suggest product page improvements based on ads behaviour
- Stay updated with ad trends, policies, and Ayurvedic market insights
Required Skills
- Minimum
2–5 years of experience
in Performance Marketing - Mandatory:
Experience with Ayurvedic / Herbal / Wellness / Health supplements brands - Proven track record of generating
profitable ROAS - Strong understanding of consumer funnels, targeting, and scaling strategies
- Ability to write or guide high-converting ad copies
- Deep understanding of Ayurvedic customer behaviour
- Strong analytical & data-driven approach
- Experience managing ₹5L–₹30L+/month ad budgets
is a plus
What We're Looking For
- Someone who has
already generated sales
for Ayurvedic D2C brands - Someone comfortable owning the revenue engine end-to-end
- Someone who can scale campaigns with confidence
- A problem-solver who can think fast and execute faster
- A growth-focused marketer who knows how to optimize every rupee
What We Offer
- Opportunity to build a new D2C Ayurvedic brand from the ground up
- Creative freedom and full control over performance strategy
- Supportive leadership with a long-term vision
- Attractive salary + performance bonuses
- A fast-moving environment with zero bureaucracy
How to Apply
Send your CV + Portfolio of past ad results to:
- Or apply directly on LinkedIn.
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