Search Engine Optimization

3 days ago

Gurgaon, Haryana, India Travelofia Tour & Travel Full time ₹ 3,00,000 - ₹ 7,00,000 per year

As an SEO Executive, you will be responsible for strengthening BSDPL's digital presence through data-driven SEO strategies. You will optimize websites, improve search rankings, and enhance organic visibility by working across on-page, off-page, and technical SEO initiatives. This role is ideal for candidates passionate about search marketing, eager to stay ahead of algorithm updates, and capable of blending creativity with analytics to drive business growth.

Key Responsibilities

  • On-Page SEO
  • Conduct keyword research aligned with business goals.
  • Optimize meta tags, headers, content, images, and internal links.
  • Ensure content is SEO-friendly and adheres to E-E-A-T principles.
  • Off-Page SEO
  • Develop ethical link-building campaigns, including guest posts, outreach, and digital PR.
  • Monitor and maintain backlink quality and domain authority.
  • Technical SEO
  • Perform site audits to identify and resolve crawl, indexation, and speed issues.
  • Collaborate with developers to improve mobile optimization, site performance, schema markup, and Core Web Vitals.
  • Optimize websites for modern frameworks and JavaScript SEO.
  • Analytics & Reporting
  • Track rankings, traffic, and conversions using Google Analytics, GA4, GSC, SEMrush, Ahrefs, and similar tools.
  • Create SEO reports and dashboards to provide performance insights and recommendations.
  • Competitor & Market Research
  • Conduct competitor analysis to identify keyword gaps and link-building opportunities.
  • Monitor industry trends and algorithm updates to refine strategies.
  • Cross-Team Collaboration
  • Coordinate with content writers, designers, and developers to ensure SEO best practices across digital assets.
  • Support the integration of SEO with social media, PPC, and other digital marketing channels.

Expected Outcomes

  • Growth in organic traffic and keyword rankings.
  • Strong backlink profile with low spam score.
  • Enhanced website performance and usability.
  • Competitive SERP visibility and improved ROI.
  • Compensation & Benefits
  • Salary: ₹3–7 LPA (based on experience).
  • Performance bonuses and paid leave.
  • Health insurance, gratuity & retirement benefits.
  • Travel reimbursement, where applicable.
  • Supportive work culture and career growth.

Employee Perks & Learning Culture

  • Mentorship and structured career development.
  • Sponsored certifications, workshops & webinars.
  • Cross-functional exposure and collaboration.
  • Regular knowledge-sharing on SEO trends and tools.

Application Deadline: Applications will remain open until the position is filled. Early applications are encouraged.

About Company: TVO Travel is the one stop destination for all your travel needs. We provide everything required for a memorable trip, from flight tickets to visa. Book your flight ticket and visa at the best price only at TVO Travel.

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