Marketing Officer
4 days ago
Roles and Responsibilities
- Develop and execute marketing strategies to drive business growth through dealer networks.
- Manage trade marketing activities, including BTL campaigns, product launches, and promotions.
- Collaborate with cross-functional teams to identify opportunities for sales growth and develop plans to capitalize on them.
- Analyze market trends, competitor activity, and customer feedback to inform marketing decisions.
- Ensure effective communication with internal stakeholders, including sales teams, distributors, and senior management.
Desired Candidate Profile
- 3-6 years of experience in channel marketing or related field (dealer marketing).
- Strong understanding of channel management principles and practices.
- Proven track record of developing successful BTL campaigns that drive results.
- Excellent analytical skills with ability to interpret data insights from various sources (e.g., Google Analytics).
- Proficiency in Salesforce or similar CRM software.
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