Associate Product Marketing Manager
5 days ago
Key Responsibilities
- Content Creation: Write crisp, engaging content for product decks, case studies, one-pagers, landing pages, emailers, videos
- Sales Enablement: Collaborate with the sales team to create pitch decks, battlecards, objection-handling documents, and demo scripts.
- Product Positioning: Assist in defining and refining product messaging, value propositions, and differentiation.
- Customer Marketing: Support initiatives like customer testimonials, feedback campaigns, and success story videos.
- Campaign Support: Contribute content and messaging for LinkedIn and Google campaigns, product launches, webinars, and events.
- Competitive Research: Assist in maintaining updated competitive intelligence and market landscape briefs.
- Analytics & Reporting: Track performance of marketing campaigns and optimize as per the requirements
Requirements
- 3-5 years of experience in B2B SaaS, tech marketing, or consulting
- Excellent written and verbal communication skills
- Strong understanding of storytelling, design sensibility, and customer-centric thinking
- Ability to work cross-functionally and deliver projects on tight deadlines
- Comfortable with tools like PowerPoint, HubSpot, Google Analytics
- Exposure to voice AI, enterprise tech, or automation products is a plus
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