Marketing Director
2 weeks ago
About Whizara:
Location: Remote | Full-time
Whizara connects K–12 schools with certified instructors to offer hard-to-staff courses—core, AP, world languages, STEM, and CTE—through flexible, scalable solutions. We help schools expand access and opportunities for all students. We're seeking a strategic, hands-on Marketing Director to drive awareness, generate leads, and support national growth.
Job Responsibilities:
- Develop and execute a nationwide B2B marketing strategy aligned with sales goals
- Lead multichannel campaigns (email, paid ads, events, webinars) to generate qualified leads
- Craft compelling messaging for school and district audiences across all platforms
- Oversee creation of marketing assets—collateral, case studies, decks, and thought leadership
- Partner with Sales on lead scoring, funnels, and conversion optimization
- Own brand positioning in the EdTech and K–12 education space
- Manage analytics, KPIs, and campaign performance in tools like HubSpot and GA
- Lead event strategy, including conferences, virtual summits, and regional showcases
- Build relationships with media, associations, and partners to amplify reach
- Manage and grow a small but high-performing marketing team
Qualifications:
- 7+ years in B2B marketing, ideally in EdTech or SaaS3+ years in a leadership role, with team management experience
- Strong grasp of K–12 education landscape and decision-making processes
- Proven success in lead generation, content marketing, and sales enablement
- Excellent communicator with a bias for action and data-driven decision-making
- Experience with HubSpot or similar marketing automation and CRM tools
Why Join Us
At Whizara, you'll play a pivotal role in shaping how schools nationwide expand access to learning. This is a chance to combine strategy and execution, creativity and data, leadership and impact—all while helping transform opportunities for students everywhere.
Job Type: Full-time
Pay: ₹40, ₹50,000.00 per month
Benefits:
- Paid time off
Application Question(s):
- What is your current annual salary (in INR)
- What is your expected annual salary (in INR)
- What marketing accomplishment are you most proud of? Include quantitative results achieved.
- When can you start?
Experience:
- Marketing: 4 years (Preferred)
Shift availability:
- Night Shift (Required)
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