
Head of NPD
2 days ago
Job Title: Head of NPD (Snacks, Bakery, Functional Food)
Location:
HSR Layout, Bangalore
Employment Type:
Full-Time
Position Summary
Lo Foods is among the fastest-growing companies in the functional foods space, with 4 established brands and a robust pipeline of innovations. We are seeking a
Head of New Product Development (NPD)
who will spearhead product innovation, manage improvements in existing product lines, and drive launches of cutting-edge nutritional products. This role is pivotal in bringing differentiated, consumer-centric products to market at speed while ensuring regulatory compliance, quality, and commercial viability.
The ideal candidate will be a
hands-on leader
with strong expertise in food technology, nutrition, and sensory evaluation, coupled with proven experience in scaling product innovation from ideation to market launch.
Key Responsibilities
1. Product Innovation & Pipeline Development
- Drive the innovation roadmap, delivering
15–18 new launches over the next 12–15 months
. - Lead ideation, formulation, and prototyping of functional food products with unique nutritional value propositions.
- Continuously improve current products through sensory upgrades, nutritional enrichment, and shelf-life enhancement.
- Introduce
innovative and sustainable packaging solutions
aligned with consumer preferences.
2. Nutritional Research & Market Insights
- Track global nutrition trends, emerging ingredients, and technologies for relevance to Indian consumers.
- Conduct research on functional ingredients and their health benefits, translating insights into commercially viable products.
- Benchmark competition and identify whitespace opportunities.
3. Vendor & Manufacturing Partnerships
- Identify and onboard new manufacturing partners and co-packers to scale innovation.
- Collaborate with suppliers for sourcing novel ingredients and packaging solutions.
- Work closely with procurement to ensure best cost-to-quality ratio.
4. Sensory, Quality & Compliance
- Oversee sensory evaluations (taste, texture, aroma, appearance) and ensure consumer acceptability.
- Ensure 100% compliance with
FSSAI and global food regulations
; prepare documentation for product approvals, labels, and claims. - Implement best practices in product specifications, SOPs, and technical documentation.
5. Cost Optimization & Commercial Viability
- Balance innovation with profitability by monitoring cost structures and suggesting cost-reduction opportunities.
- Partner with finance and procurement on feasibility studies, pricing strategies, and scale-up plans.
6. Cross-functional Collaboration & Communication
- Work closely with Marketing for product positioning, nutritional claims, and go-to-market strategies.
- Provide scientific backing and content for packaging, digital campaigns, and consumer education.
- Lead knowledge-sharing sessions with internal stakeholders on nutrition trends and product innovation.
Qualifications & Skills
- Bachelor's/Master's degree in
Food Technology, Food Science, Nutrition, or related discipline
. - 8–12 years of proven experience in
FMCG/Nutrition/Food manufacturing
with direct exposure to new product development. - Strong track record in
fast-paced product launches
and managing end-to-end NPD lifecycle. - Hands-on knowledge of
functional ingredients, clean-label formulations, sensory evaluation, and shelf-life extension
. - Working knowledge of FSSAI, labeling laws, and nutrition claim regulations.
- Ability to manage multiple projects simultaneously with speed and accuracy.
- Strong leadership, vendor management, and cross-functional collaboration skills.
Why Join Lo Foods?
At Lo Foods, you will:
Build the
next generation of functional food products
for India.Work in an innovation-driven, high-growth environment.
Have the autonomy to lead NPD across brands and categories.
Play a direct role in shaping consumer health through purposeful nutrition.
If you're passionate about combining
science, nutrition, and innovation
to create impact, we'd love to hear from you.
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