Business Development Executive

18 hours ago

Chennai, Tamil Nadu, India Parksons Graphics Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Role Business Development Executive - South

Position Title : Sales & Marketing - NBD Executive

Department : Sales and Marketing - New Business Development

Reporting To : Regional Manager NBD / Head of Marketing & New Business Development

Education : Graduate / MBA (Marketing)

Experience : 7 to 9 years

Education: Graduate (any discipline)

Industry Experience :

  • Minimum 7 years in Packaging (cartons, flexible, or related packaging solutions).
  • Proven expertise in business development and customer relationship management.
  • Strong communication, negotiation, and presentation skills.
  • Proficiency in MS Office and CRM tools.
  • Willingness to travel extensively across South India

KEY ACTIVITIES & RESPONSIBILITIES

New Business Development & Marketing

  • Drive revenue and profit growth by acquiring new large customers and increasing business from existing accounts.
  • Lead the on-boarding of new customers with significant business potential.
  • Meet potential customers regularly, understand business needs, and gather insights on new product requirements in consultation with the NBD Head.
  • Pitch Parksons - innovative packaging solutions and new product developments to customers.
  • Provide inputs on pricing, costing, estimation, and proposals.
  • Collaborate with Packaging Design & Development (PDD) and New Product Development (NPD) teams to co-develop products aligned with customer specifications.

Customer Relations & Management

  • Build and nurture long-term relationships with customers across hierarchies and key decision-makers.
  • Monitor customer feedback and initiate corrective actions where required.
  • Ensure high levels of customer satisfaction through continuous engagement.
  • Ensure smooth transition of customers from BD to the Key Account Management (KAM) team post the incubation period.
  • Manage payment follow-up and recovery for handled accounts.

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