General Manager-Digital Marketing

7 days ago

Chennai, Tamil Nadu, India Xerago Full time ₹ 12,00,000 - ₹ 36,00,000 per year

About Us

We are a mid-sized digital marketing company committed to delivering innovative marketing strategies and measurable growth for our clients. As we expand, we are looking for a dynamic and visionary General Manager to lead our digital marketing team, drive AI-powered initiatives, and ensure cutting-edge solutions for our clients.

Role Overview

The General Manager – Digital Marketing will be responsible for overseeing the company's digital marketing strategy, leading a team of specialists, and leveraging Artificial Intelligence (AI) tools and solutions to enhance campaign performance, customer engagement, and ROI. The ideal candidate will have strong leadership skills, deep knowledge of digital marketing channels, and proven experience in implementing AI-driven marketing strategies.

Key Responsibilities

  • Lead, mentor, and manage the digital marketing team across SEO, SEM, social media, content, performance marketing, and analytics.
  • Develop and execute comprehensive digital marketing strategies aligned with business goals.
  • Integrate AI-driven tools (predictive analytics, personalization engines, automation platforms, generative AI) to enhance campaigns and optimize customer journeys.
  • Oversee client strategy planning, delivery, and reporting to ensure measurable results and client satisfaction.
  • Stay updated with industry trends, emerging technologies, and best practices, with a focus on AI applications in digital marketing.
  • Collaborate with cross-functional teams (Sales, Product, Technology) to align marketing with business objectives.
  • Manage budgets, KPIs, and ensure maximum ROI on marketing investments.
  • Drive innovation by experimenting with new platforms, channels, and technologies.

Qualification & Skills:

  • Bachelor's/Master's degree in Marketing, Business Administration, or related field.
  • 8–10 years of proven experience in digital marketing, with at least 3+ years in a leadership/managerial role.
  • Strong expertise in SEO, SEM, paid media, content marketing, email campaigns, and social media strategy.
  • Hands-on experience with AI in digital marketing – tools like ChatGPT ( for content creation and ideation), Perplexity( for research and data driven insights) Jasper, HubSpot AI, Surfer SEO, Writesonic, , Canva AI etc., or other AI platforms.
  • Strong analytical and data-driven mindset with ability to interpret and act on insights.
  • Excellent leadership, communication, and client management skills.
  • Track record of scaling digital campaigns and delivering business growth.
  • Certifications in digital marketing/AI tools (Google, HubSpot, Meta, etc.).

  • Head of Digital Marketing

    2 weeks ago

    Chennai, Tamil Nadu, India Weboin Digital Marketing Agency Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Company DescriptionWeboin Technologies Private Limited is a leading digital marketing and web development company that helps businesses establish a strong online presence. The company offers comprehensive services in digital marketing, website design and development, and search engine optimization. With a team of experts, Weboin assists startups and brands...

  • Digital Marketing Manager

    7 days ago

    Chennai, Tamil Nadu, India AI Marketing Technology Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    Company DescriptionAI Marketing Technology utilizes cutting-edge artificial intelligence to transform customer engagement, acquisition, and conversion in the modern digital landscape. Our AI-powered ecosystem integrates natural language processing, predictive analytics, and automated content generation to deliver exceptional marketing outcomes. From...

  • Senior Marketing Manager

    2 weeks ago

    Chennai, Tamil Nadu, India Orange Digital Marketing Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    We are seeking a Senior Marketing Manager (USA Market) focused on acquiring SEO projects.The ideal candidate has 2+ years of experience in a digital marketing agency, a strongunderstanding of SEO services, and a proven ability to generate and convert leads from the USA market. This role requires excellent communication, proactive outreach, and readiness to...

  • Digital Marketing Executive

    1 week ago

    Chennai, Tamil Nadu, India 511 Digital Marketing Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Company Description511 Digital Marketing is a leading digital marketing agency based in Chennai. We specialize in innovative creative solutions and strategic planning to achieve our clients' business goals.Role DescriptionThis is a full-time on-site role for a Digital Marketing Executive. The Digital Marketing Executive will be responsible for executing...

  • Marketing Specialist

    2 weeks ago

    Chennai, Tamil Nadu, India Orange Digital Marketing Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company Overview We are a dynamic digital marketing agency specializing in delivering innovative and effective marketing solutions to clients across diverse industries. Our team is passionate about leveraging cutting-edge digital strategies to drive growth and engagement. As we expand our reach into the Middle East...

  • Digital Marketing Client Handling

    1 week ago

    Chennai, Tamil Nadu, India The Creative Studio - Digital Marketing Agency Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Digital Marketing Client Success Specialist/Account Executive (2+ Years Experience)About Us:The Creative Studio is a dynamic and fast-growing digital marketing agency specializing in Social Media Marketing, SEO, PPC, Website Development Etc... We are looking for a highly motivated and client-focused individual to join our team and become a key liaison for...

  • Business Development Manager – Digital Marketing

    2 weeks ago

    Chennai, Tamil Nadu, India JST Growit Digital Full time ₹ 6,00,000 - ₹ 9,00,000 per year

    Job Overview:We're looking for a high-performing sales professional who can drive consistent revenue by onboarding new clients for our digital marketing, influencer marketing, and brand strategy services.You'll be responsible for planning and executing a sales strategy that brings measurable growth and strong business relationships.Key Responsibilities:Lead...

  • Digital Marketing Executive in Chennai

    5 days ago

    Chennai, Tamil Nadu, India Profitcast Growth Marketing Agency Full time ₹ 40,00,000 - ₹ 1,20,00,000 per year

    As a Digital Marketing Executive at Profitcast Growth Marketing Agency, you will be responsible for creating and implementing innovative marketing strategies to drive growth and increase brand awareness. Your expertise in Social Media Marketing, Digital Marketing, and Instagram Marketing will be crucial in achieving our business goals.Key...

  • Digital Marketing Manager

    2 weeks ago

    Chennai, Tamil Nadu, India UVMAR Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionUVMAR is dedicated to providing energy to every corner of India, with a focus on solar technology. Over the past decade, the cost of solar technology has significantly decreased, and new innovations continue to improve efficiency and reduce costs. The global solar market has expanded substantially, and solar energy is now the lowest-cost...

  • Digital Marketing Trainer

    2 weeks ago

    Chennai, Tamil Nadu, India Digital Inertia Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Company DescriptionDigital Inertia is a marketing company dedicated to helping clients overcome marketing challenges, enhance their branding, and generate leads to grow their businesses effectively. With a client-centric approach, Digital Inertia strives to deliver innovative strategies that accelerate business growth and enhance brand visibility.Role...