Email Marketing Specialist

1 day ago

Bengaluru, Karnataka, India Scaleswift Digital Services Pvt. Ltd. Full time ₹ 2,40,000 - ₹ 4,80,000 per year

Email Marketing Manager – Epic Professions (On-site, Bangalore)

Location:
Work From Office – Bangalore

Salary:
₹2–4 LPA (based on experience)

Company:
Epic Professions
– a fast-growing apparel brand celebrating blue-collar pride through bold, high-conversion T-shirt designs.

About the Role

We're looking for a hands-on
Email Marketing Manager
who's built and scaled email revenue for eCommerce brands. You'll manage our entire email ecosystem — from
flows and campaigns
to
deliverability, segmentation, and hygiene
— with a laser focus on performance and retention.

This is not a "write pretty newsletters" role. You'll build flows that convert —
Welcome
,
Abandoned Cart
,
Post-Purchase
,
Reactivation
,
Product Launch
, etc. You'll know how to keep lists clean, boost open rates, and maintain healthy sender reputation across Klaviyo and similar platforms.

Key Responsibilities

  • Plan, create, and optimize
    automated email flows
    (welcome, browse abandonment, cart recovery, post-purchase, etc.)
  • Build and execute
    weekly campaign calendar
    for product drops, promos, and seasonal sales
  • Maintain
    list hygiene
    and manage segmentation for improved deliverability
  • Run
    A/B tests
    on subject lines, creative, and CTAs to drive CTR and conversions
  • Monitor
    email performance metrics
    (open, click, conversion, unsubscribe, spam complaint)
  • Collaborate with the design team for visuals and copy alignment
  • Implement
    sunset policies
    ,
    re-engagement
    campaigns, and
    opt-in optimization
  • Stay on top of CAN-SPAM
    ,
    GDPR
    , and email deliverability best practices

Requirements

  • 1–3 years of experience managing eCommerce email marketing (preferably D2C)
  • Strong command of
    Klaviyo
    ,
    Mailchimp
    , or similar ESPs
  • Proven experience improving
    deliverability
    and
    engagement
  • Working knowledge of Shopify
    (bonus if you've handled Etsy or Amazon-linked email systems)
  • Analytical mindset — can read numbers, not just write copy
  • Comfortable working
    on-site
    with a fast-moving startup team

Why Join Us

  • You'll own a high-impact channel that directly drives revenue
  • Small team, high autonomy — your ideas get tested fast
  • Work with a brand that celebrates real people doing real work

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