Digital Marketing Specialist

16 hours ago

Rajkot, Gujarat, India Professional Soft-Tech Full time

Job Description: Digital Marketing Executive

Company: Professional Soft-Tech

Location: Rajkot

Experience Required: 1–2 Years

Role Overview

We are seeking a motivated Digital Marketing Executive to join our growing team at Professional Soft-Tech. The ideal candidate will have hands-on experience in SEO, content creation, social media management, and basic design tools. This role is perfect for someone who is creative, detail-oriented, and eager to contribute to impactful digital campaigns.

Key Responsibilities

  • SEO Management
  • Execute on-page and off-page SEO strategies
  • Build and manage backlinks to improve search rankings
  • Monitor and analyze website performance using SEO tools
  • Content Creation
  • Write engaging blogs, articles, and web content
  • Ensure content aligns with SEO best practices
  • Collaborate with the team to develop content calendars
  • Social Media Marketing
  • Manage and grow company presence on LinkedIn and Reddit
  • Create and schedule posts to drive engagement
  • Track performance metrics and optimize campaigns
  • Design & Visuals
  • Use Figma or Canva to design basic graphics for posts
  • Ensure brand consistency across all digital platforms

Requirements

  • 1–2 years of experience in SEO, content writing, and social media management
  • Familiarity with tools like Google Analytics, Ahrefs, or SEMrush (preferred)
  • Strong writing and communication skills
  • Basic design skills using Figma or Canva
  • Ability to work independently and as part of a team

What We Offer

  • Competitive salary based on experience
  • Opportunity to work on diverse digital projects
  • Supportive team environment with growth opportunities

Job Type: Full-time

Pay: Up to ₹40,000.00 per month

Work Location: In person

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