Performance Marketing Manager
2 days ago
Job Title: Performance Marketing Manager– Google Ads (PPC)
Location: Ramesh Nagar, Delhi
Department: Paid Media / Performance Marketing
Experience: Minimum 5 years
Type: Full-Time
Job Summary:
We are looking for an experienced and strategic Performance Marketing Manager who specializes in Google Ads and PPC campaigns. The ideal candidate will have a minimum of 5 years of hands-on experience in paid media, the ability to lead a team, manage client relationships, and deliver measurable results through performance-driven advertising.
This role does not include SEO-related responsibilities and is focused entirely on PPC and paid media performance, with an emphasis on client handling and team management.
Key Responsibilities:
- Lead and manage Google Ads campaigns across Search, Display, Video, Shopping, and Performance Max.
- Strategically plan and execute PPC campaigns to meet KPIs such as CPA, ROAS, CTR, Conversion Rate, and LTV.
- Analyze campaign performance, generate insights, and continuously optimize for efficiency and results.
- Conduct client meetings, present campaign performance reports, and gather strategic input.
- Supervise and mentor a team of performance marketing specialists and PPC executives.
- Allocate budgets, assign tasks, and ensure timely and accurate campaign execution by the team.
- Collaborate with internal departments (design/content/web) to support ad requirements and landing pages.
- Stay updated on Google Ads features, industry trends, and best practices.
Key Requirements:
- Bachelor's or Master's degree in Marketing, Business, or a related field.
- Minimum 5 years of experience in PPC / Google Ads campaign management.
- Proven experience in managing large-scale paid media budgets.
- Strong understanding of Google Ads Manager, Google Analytics, and Tag Manager.
- Demonstrated ability to lead a team, assign tasks, review performance, and provide feedback.
- Excellent client communication and presentation skills.
- Strong analytical and reporting skills using tools like Excel, Google Sheets, or Data Studio.
Preferred Skills (Bonus):
- Google Ads Certification.
- Familiarity with automation rules and campaign scripts.
- Experience working in digital marketing agencies or client-facing roles.
Job Type: Full-time
Pay: ₹60, ₹80,000.00 per month
Work Location: In person
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