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Director of Marketing Strategy

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Vadodara, Gujarat, India Vanguard Group-US Full time ₹ 1,04,000 - ₹ 1,30,878 per year

Company Description

Vanguard is the world's largest mutual fund provider and the second largest ETF provider. Its product offerings include mutual funds, ETFs, brokerage services, education accounts, financial planning, asset management, and trust services. Vanguard serves individual investors, institutional investors, financial professionals, and education account holders. The firm promotes low-cost, simple investment products, providing long-term value and high user returns. Vanguard is distinguished by its client-owned structure, aligning the company's interests with those of its investors and rewarding investors with lower management fees.

Role Description

This is a full-time on-site role for a Director of Marketing Strategy located in Vadodara. The Director of Marketing Strategy will be responsible for developing and implementing marketing strategies, overseeing marketing campaigns, conducting market research, and analyzing data to inform decisions. The role involves collaborating with various departments to align marketing strategies with business goals, managing marketing budgets, and leading a team of marketing professionals to execute plans effectively. The Director of Marketing Strategy will also be expected to stay updated on industry trends and best practices while ensuring marketing efforts align with the company's brand and values.

Qualifications

  • Experience in developing and implementing marketing strategies
  • Skills in conducting market research and data analysis
  • Proficiency in overseeing marketing campaigns and managing budgets
  • Leadership and team management skills
  • Excellent written and verbal communication skills
  • Ability to work collaboratively with multiple departments
  • Strong understanding of digital marketing trends
  • Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred
  • Experience in the financial services industry is a plus