
Ad Sales Manager
5 days ago
Role & responsibilities
- Source and close new business deals to generate ad revenue.
- Maintain and grow relationships with existing clients and ad agencies.
- Understand client needs and propose tailored advertising solutions.
- Plan, pitch and negotiate contracts / ad rates and close deals.
- Collaborate with creative, campaign operations, and tech teams for smooth delivery of ad campaigns.
- Monitor performance of ad campaigns; review metrics (CTR, impressions, conversions, ROAS etc.) and recommend optimizations.
- Identify upsell / cross-sell opportunities and new client segments / markets.
- Achieve or exceed monthly / quarterly / annual sales targets & quotas.
- Keep updated with market trends, competitor activity, and new ad tech/ formats.
Preferred candidate profile
- Bachelor/Masters degree in Marketing, Business, Advertising or related field.
- Strong experience (2-4 years for Executive / more for senior role) in ad sales / media sales / digital advertising.
- Proven track record of meeting or exceeding sales targets.
- Excellent communication, negotiation and presentation skills.
- Analytical ability – comfortable working with metrics/data to drive decisions.
- Self-motivated, target driven and able to work independently as well as in teams.
- Good understanding of the advertising landscape (digital, social, display, programmatic etc.).
- Existing network with ad agencies / brands will be a plus.
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