Ads Creative Strategist
5 days ago
Tutedude is an ed-tech platform founded by IIT Delhi alumni that helps students and professionals upskill in fields like coding, design, data science, business, and more. It offers affordable pre-recorded courses, lifetime access, instant mentorship, and project-based learning to ensure practical understanding. A unique feature is its
100% refund model
—students who complete a course within three months get their entire fee refunded, making learning virtually free.
Website:
About the Role
We are looking for a
Ads Creative Strategist
who can bridge creativity with strategy to drive impactful campaigns. This role requires a strong storytelling ability, awareness of market trends, basic knowledge of performance marketing, and the leadership skills to guide teams toward success.
Location:
Gurugram
Job Type:
Full-time
Working time:
Monday to Saturday (10:00 to 7:00 PM)
Salary:
7 - 9 Lpa
Key Responsibilities
- Creative Strategy & Scriptwriting: Develop compelling scripts, campaign concepts, and creative briefs tailored for digital platforms, ads, and content.
- Market Research & Trend Analysis: Continuously track consumer behavior, industry insights, and competitor activities to shape innovative strategies.
- Performance Marketing Support: Collaborate with the performance marketing team; understand campaign metrics to align creative strategies with measurable outcomes.
- Leadership & Collaboration: Mentor and guide cross-functional teams (designers, marketers, content creators) to execute creative ideas effectively.
- Campaign Management: Oversee creative execution across multiple channels ensuring brand consistency and impact.
Requirements
- Proven experience in creative strategy, scriptwriting, or content marketing.
- Strong understanding of market research and ability to derive insights.
- Basic knowledge of performance marketing tools and metrics (Google Ads, Meta Ads, etc.).
- Excellent communication, presentation, and storytelling skills.
- Strong leadership and project management skills.
- Ability to think both creatively and analytically.
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