Brand Strategist

5 days ago

Gurgaon, Haryana, India Neelmay Full time ₹ 5,00,000 - ₹ 15,00,000 per year

About Neelmay Group

Neelmay is a house of brands with businesses spanning marketing solutions, marketplaces, affiliate platforms, creative campaigns, and sports leagues. Our brands include Markethink, Buildshala, Phixtor, Pixel & Quills, and Foosball Corporate League (FCL). We believe in building ideas, innovation, and legacies.

Role Overview

We're looking for a sharp, creative, and versatile Brand Strategist who loves to think big, communicate effectively, and bring brands alive through storytelling, design thinking, and digital-first content.

This role is perfect for someone who can:

  • Think like a strategist.
  • Communicate like a content creator.
  • Present like a showrunner.
  • And be the face of Foosball League and other Neelmay brand stories.

Key Responsibilities

  • Assist in developing brand strategies for Neelmay and its sub-brands.
  • Create content, UGC ideas, and brand campaigns for digital and offline platforms.
  • Support and present in pitches, brand presentations, and client meetings.
  • Be a visible face for Foosball Corporate League (FCL) content — reels, shorts, interviews, or quirky promo clips.
  • Collaborate with design, sales, and strategy teams to deliver campaigns.
  • Work on internal branding for Neelmay Group (office branding, events, culture stories).
  • Research trends, competitors, and culture shifts to fuel fresh campaign thinking.
  • Manage social handles with quirky, sharp content (LinkedIn, Instagram, etc.).

Skills & Qualifications

  • Graduate/Postgraduate in Marketing, Communications, Media, or related fields.
  • Strong communication and presentation skills (must be comfortable facing the camera).
  • Creative thinker with storytelling ability.
  • Hands-on with social media content (Instagram Reels, LinkedIn posts, UGC formats).
  • Ability to write sharp copies, campaign lines, and presentation scripts.
  • Team player, with energy to work across strategy + creative + events.
  • Bonus: Exposure to Canva/Photoshop/Premiere Pro or similar tools.

What We Offer

  • Work across 5 unique brands under Neelmay, giving exposure to multiple industries.
  • Opportunity to become a face of campaigns (especially FCL).
  • A chance to create content that travels (UGC, reels, campaign ideas).
  • Fast-paced, creative work environment with lots of learning.
  • Platform to sharpen strategy and branding skills under senior mentors.

Job Description – Brand Strategist (Neelmay Group)

Location: Gurgaon

Experience: 2-4 years

Department: Marketing

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