Senior Process Manager

2 weeks ago

Coimbatore, Tamil Nadu, India Personiv Full time US$ 90,000 - US$ 1,20,000 per year

Job Description
Technical Lead
We are seeking a passionate, strategic, and highly imaginative Technical Lead for graphic design team working on brand and marketing initiatives & serve as the bridge between creative vision and technical execution. Lead the development and execution of complex digital projects, ensuring a balance between creative direction and technical feasibility.

You will lead multidisciplinary teams—including writers, designers, and content creators—to deliver impactful, on-brand, and emotionally resonant campaigns across digital, print, video, and experiential formats. You'll collaborate with clients and internal teams, ensuring that creative output aligns with business goals and brand narratives.

Key Responsibilities

  • Lead the projects for brand campaigns, content marketing, and product storytelling. Collaborate with design teams to ensure that creative concepts are technically feasible, maintainable, and scalable.
  • Mentorship & Training: Mentor and guide designers on both creative and technical aspects of the project. Provide ongoing training and support to foster skill development.
  • Campaign Execution & Oversight

Oversee the end-to-end execution of creative projects, managing quality, timelines, and collaboration with strategy, media, and production teams.

  • Stakeholder & Client Engagement

Present creative work with clarity and confidence. Serve as a liaison between creative, marketing, and business teams to ensure alignment and shared vision.

  • Creative Innovation & Trends

Stay current with emerging media, content formats, and generative technologies. Bring fresh thinking and new tools into the creative process.

  • Quality Assurance Oversee the technical quality of all deliverables, ensuring that they meet the highest standards of performance and user experience.
  • Team Leadership & Collaboration Inspire and guide a multidisciplinary creative team—writers, designers, producers—through brainstorming, execution, and delivery. Foster a collaborative and high-performance culture

Qualifications
Experience:
10+ years in a technical & creative role, with at least 5 years in a leadership position.

Skills

  • Strong technical expertise on Design tools [Adobe Creative Tools, Figma etc.]
  • Strong articulation of creative thinking, with the ability to clearly present and justify ideas to stakeholders
  • Experience leading multidisciplinary teams (copywriters, designers, content producers)
  • Familiarity with creative workflows in both digital and traditional media
  • Ability to communicate the value of design thinking and creative process to business and non-creative teams

Education
Bachelor's degree in advertising, communications, media, or a related creative field.

Added Advantage

  • Experience in brand development, content marketing, or integrated campaigns
  • Knowledge of performance marketing and data-informed creative optimization
  • Understanding of video scripting, storyboarding, or short-form content development
  • Familiarity with social media platforms, audience behaviours, and content trends
  • Experience using generative AI for creative automation or storytelling experimentation

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