Brand Manager
4 days ago
Key Responsibilities
- Develop and execute comprehensive brand strategies for clients in alignment with their business objectives.
- Lead brand positioning, value proposition creation, and messaging frameworks to strengthen brand identity.
- Oversee end-to-end brand campaigns, ensuring creative excellence and consistency across all digital touchpoints.
- Conduct market research, competitive analysis, and audience insights to guide branding decisions.
- Collaborate with creative teams to develop compelling brand narratives, guidelines, and visual systems.
- Monitor brand performance metrics and prepare periodic reports with actionable insights.
- Ensure consistent brand communication across social media, digital ads, websites, and other platforms.
- Manage client relationships, present strategies, and provide recommendations that enhance brand value.
- Coordinate with internal teams to ensure timely delivery of brand assets and campaign materials.
- Stay updated with industry trends, consumer behavior shifts, and emerging technologies relevant to digital branding.
Qualifications & Skills
- Bachelor's degree in Marketing, Branding, Mass Communication, Business Administration, or a related field.
- 1-3 years of experience in branding, brand management, or strategic marketing (agency experience preferred).
- Strong understanding of digital marketing, content strategy, and social media ecosystems.
- Excellent communication, presentation, and client-facing skills.
- Strong analytical mindset with the ability to translate data into strategic insights.
- Creative thinker with the ability to conceptualize and execute innovative brand ideas.
- Ability to handle multiple projects, manage deadlines, and work in a fast-paced agency environment.
- Proficiency in brand strategy tools, market analysis, and digital performance metrics.
Job Type: Full-time
Pay: From ₹15,000.00 per month
Work Location: In person
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