Engagement Manager CPG
6 days ago
As Program Lead
– Analytics Consulting, you will work on some of the latest applications of AI to solve complex business problems across the CPG and Retail domain, and demonstrate significant business value to one or more clients. In doing so, you will closely collaborate with a team of consultants, data scientists and data engineers. You will lead the project team to design and deliver impactful solutions, drive adoption, and articulate value. On a typical work day, you could be doing one or more of the following:
Participate in client workshops to identify high impact problems that could be solved through AI based solutions
• Translate business problems (sometimes ambiguous) into clear analytic problem statements.
• Design a plan to develop and deploy advanced analytics solutions in collaboration with SMEs in Data Science & Engineering.
• Own & drive execution of the plan by demonstrating techno-functional consulting & stakeholder management capabilities.
• Measure and articulate how analytic results
improve clients' business & financial metrics.
• Perform a role that involves a combination of hands-on contribution, customer engagement and team management.
• Contribute to organization building through training, mentoring and developing repeatable analytic approaches
EXPERTISE AND QUALIFICATIONS
Domain experience in CPG / Retail
• Understanding of Digital marketing activities and measuring digital campaign.
• Understanding of analytics solution - Testing campaigns, analyzing key metrics, and identifying opportunities to increase
campaign performance paid search optimization, content improvement like search rank, keywords improvement increase
campaign performance paid search optimization, content improvement like search rank, keywords improvement.
Understanding of various data sources in eCommerce.
• In depth understanding of how analytics is used in decision making in one
or more industries / functional areas.
• Ability to translate high level business problems to an analytics problem statement.
•Experience in stakeholder management, driving project governance, and linking analytics to business value delivered.
• Excellent presentation and communication presentation and collaboration skills
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