Digital Marketing Specialist

1 week ago

Taratala Kolkata West Bengal, India Forcas apparels Full time ₹ 40,000 - ₹ 75,000 per year

We are a listed Public Limited company, manufacturing of Ready Made Garments with a team of 100+ people. We have recently found that we need more exposure online.

We have the systems, tools and plans to promote our business online, we just need a star-performer to help us execute them. So, we're looking for someone who really enjoys coordinating with team members inside and outside our company and getting the work done.

Please note: Since you'll be working on building an online business for lead generation / ecommerce by coordinating with multiple team people in the company, agencies, you must have excellent coordination and working English skills.

Here are a few more tasks you'll be working on...

-AdWords certifications (like Search Advanced), if you have, will be given a much higher weightage.

  • Keyword research & keyword optimization

  • Posting content on WordPress site / blog / social media sites

  • Run campaigns on AdWords Campaigns, Facebook / Instagram PPC

  • Generating qualified leads online / Sales.

  • Create, execute and report performance of all digital marketing campaigns results

  • Coordinating with multiple agencies / vendors to get work done through them

  • Connect with target audiences, drive engagement and achieve business objectives through digital platforms

- Experience in managing advertisements, Website, SEO, email marketing, blogging, will be added benefit for this position.

To be successful in this role, you...

  • Have working English skills

  • Are experienced in running/managing adds. keyword research, keyword selection

  • Have a basic understanding of html and WordPress

  • Have experience using MS Word, Excel and Outlook / Google Drive

  • Love learning new things – especially on the internet

  • Have a strong sense of integrity and honesty

  • Have laptop / computer and internet access at home

  • Need to have discipline on Daily communication

Skills required : -

  • Very good with analytical and strategic skills
  • Knowledge of e-commerce platforms
  • Content strategy knowledge
  • Advertising skills
  • Interpersonal skills
  • Search engine optimisation (SEO) knowledge
  • Good communication skills
  • B. Com preferred
  • Work experience in Fashion Industry preferable

Job Type: Full-time

Pay: ₹40, ₹75,000.00 per month

Benefits:

  • Health insurance
  • Leave encashment
  • Provident Fund

Work Location: In person

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