Performance Marketing Executive
2 days ago
Job Summary
We are seeking a results-driven Performance Marketing Executive to plan, execute, and optimize paid digital marketing campaigns across multiple platforms. The ideal candidate should be data-focused, analytical, and skilled in driving measurable growth through performance channels.
Key Responsibilities
- Plan, execute, and optimize paid campaigns on Google Ads, Meta (Facebook & Instagram), LinkedIn Ads
- Manage budgets and ensure maximum ROI and ROAS
- Perform keyword research, audience targeting, and A/B testing
- Monitor daily performance metrics (CPC, CPA, CTR, conversions)
- Create and optimize ad copies, creatives, and landing pages (with design/content teams)
- Set up and manage conversion tracking, pixels, and events
- Prepare weekly and monthly performance reports
- Analyze data and suggest improvements for scaling campaigns
Required Skills & Qualifications
- Hands-on experience with Google Ads & Meta Ads Manager
- Strong understanding of performance metrics and analytics
- Experience with Google Analytics (GA4) and Google Tag Manager
- Knowledge of conversion funnels and remarketing strategies
- Ability to manage multiple campaigns and deadlines
- Strong analytical and problem-solving skills
Job Type: Full-time
Pay: ₹10, ₹32,672.08 per month
Work Location: In person
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