Real Estate Sales Manager(Hyderabad)

ROLE DESCRIPTION

Function :Sales

Sub Function :Sales

Location: Site

Designation :Sales Manager

Reporting to :Head – Sales

Purpose of the role

• Educating the customer about the various aspects to consider while purchasing a new home, explaining the product features and design philosophy of the Manbhum Projects, and helping him/her identify the most appropriate unit by understanding his/her requirement.
• Studying the project in depth and create a comparison analysis to show the value of the product
• Understanding customer demographic & Psychographic profiles and provide feedback to Marketing team for better targeting.
• Lead and educate the team of site executives on above three points

Key Responsibilities

Role towards Customers:

• Giving a presentation of our Project in a way the customer is able to visualize the entire project properly.
• Showing and explaining the design philosophy and product features with the help of the Mock-up Flat or other collaterals.
• Explaining in detail the Specifications.
• Explaining pricing, payment schedule and banking option to the customer as per his requirement.
• Providing detailed and timely information to customers post their site visits to enable them in their home-buying decision making.
• Explain the rules and regulations of the community and Manbhum at the time of purchase by the customer

Maintaining long term relationship with customers to generate referrals

Targets :

• Understanding business requirements, market dynamics and available inventory to proposesalestargets for respective projects and sales executives
• Support marketing team in formulating strategy for required site walk-ins for the above targets
• Study site visits to bookings conversion data and guide team on improving conversion ratio.

Role towards management

• Sharing inputs which will help (a) target customers better (b) improve conversion ratio of site visits (c) Pricing the product to maximize profitability while maintaining healthy sales velocity.
• Preparingtimely and accurate reports on various data points for daily, weekly, monthly basis to help in timely and better decision making.
• Keeping track of sales velocity and inventory availability to help decision on timely launch of new phases.
• Keeping track of upcoming & new market opportunities to help management in taking appropriate land purchase decisions.

Role towards Marketing team :-

• Periodic survey of other projects in the vicinity. Market survey on parameters including unit plan, amenities, specs, pricing, sales velocity, inventory type and availability, CP slabs, etc.
• Provide feedback to marketing team on customer profile, content on our digital platforms like google ads, FB & Instagram posts, landing pages, Chatbot, Hoarding locationsetc based on what will matter most to customers.
• Ensure propertraining to presales team and do periodic review and give feedback.
• Keeping track of market trends and give feedback to management on new areas for land purchase.

Plan checking and New Launch activities

• Checking of plans and blue prints before sanctioning for accuracy and saleability
• Providing inputs on new project unit and floor plans
• Visiting Location and doing competitor analysis.
• Preparing of Sales flow for new launch after understanding of project.
• Preparing costing for new launches after receiving sales area from Head office.
• Updating Channel Partners regarding new launch and creating market awareness about our product.

Role Towards Site Executive:-

• Training of new sales staff.
• Weekly training of site sales executive for Closing deals, Negotiation Techniques, Grooming.
• Training regarding various bank finance Scheme, funding options and offers.
• Building team work understanding their concerns and resolving them.
• Sharing market knowledge with the executive for proper understating of Competitors
• Keeping track on daily follow-up of executives.
• Maintaining discipline and smooth work flow, coordination at site.
• Taking weekly and monthly meetings.

Role towards channel partner:-

• Building relations with Channel partners to generated leads.
• Training the C.P. team to understand our product
• Tracking CP performance
• Motivating CPs to increase site visits.
• Updating Channel partner to new offers and schemes.
• Giving presentation to CP at the offices.

Role towards Customer Relation Management :-

• Line up agreements for all the new customers and to ensure agreement process smoothness.
• Working as a mediator and a support between CRM and Client.
• Solving customers queries regarding agreement process to help CRM team
• Reporting CRM team with construction work status report for sending demands.

Banking:-

• Dealing with bankers for new financial schemes and offers to promote sales
• Get project APF for new projects.
• Coordinating with bank surveyors for work status and their disbursements.
• Making team members understand and train them on funding options
• Help team members to close deals with providing solutions where there are down payment issues.

Role towards Engineering site team:-

• Co-coordinating with site engineering team regarding possession.
• Checking of flats with quality team before delivery to customer.
• Keeping track of ongoing construction activities related to sales and customer concerns.

Key Deliverables / Performance Measures

• Ratio of bookings to new site visits attended
• Number of bookings vs Target
• Customer satisfaction index during the handover process
• Number of referrals received from customers
• Price appreciation achieved keeping target sales velocity
• Quality of feedback/insights to marketing, design & management team
• Timely and accurate data entry and reports generation
• Number of sales executives trained who show desired knowledge, skills and competencies of sales manager

Key Challenges

Ideal Candidate For The Role

• Design details & product USPs
• Banking processes related to home loans
• Basic agreement related legal processes
• Quality checks to be done at the time of possession
• In-depth Study of nearby projects
• Basics of digital marketing
• List of active CPs in areas of interest
• Autocad
• Ability to understand customer requirement
• Ability to help customer visualize project
• Ability to build rapport with customers, CPs
• Ability to analyze competitor data and convert into insights useful for customers, marketing
• Ability to use design & product knowledge to help resolve customer concerns
• Identifying star performers and grooming to become future leaders
• Analyze market data to identify opportunities

Job Types: Full-time, Permanent

Pay: ₹35, ₹65,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Paid sick time
• Paid time off
• Provident Fund

Application Question(s):

• How many sales can you do in a month?
• Current Package:
• Expected Package:

Experience:

• Sales: 5 years (Preferred)
• Real estate sales: 5 years (Preferred)

Work Location: In person