Social Media Brand Manager

2 weeks ago

Chennai, Tamil Nadu, India Shilpa Architects Planners Designers Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Shilpa Architects is a cutting-edge architectural design firm committed to creating innovative and aesthetically pleasing spaces that blend functionality with artistic excellence. We are seeking a dynamic Social Media Brand Manager to elevate our online presence and engage our audience with our unique design philosophy.

Responsibilities

As a Social Media Brand Manager, you will be responsible for developing and implementing the social media strategy to showcase our architectural projects, highlight our design philosophy, and build a strong online presence. You will work closely with the marketing and design teams to create captivating content, engage with our audience, and foster a community around our brand.

Content Creation:

  • Develop and curate visually appealing content showcasing our architectural projects, design process, and behind-the-scenes insights.
  • Collaborate with the design team to ensure accurate representation of projects and convey the brand's unique design language.

Social Media Strategy:

  • Formulate and execute a comprehensive social media strategy aligned with the company's brand identity and marketing goals.
  • Identify and leverage emerging trends in social media platforms to stay ahead in the architectural design industry.

Community Engagement:

  • Foster a strong online community by actively engaging with followers, responding to comments, and initiating conversations around architectural design.
  • Encourage user-generated content and collaborations to enhance brand visibility.

Brand Consistency:

  • Maintain a consistent brand voice and visual identity across all social media platforms.
  • Ensure that all content aligns with the company's values and design ethos.

Analytics and Reporting:

  • Monitor social media analytics to assess the performance of campaigns and strategies.
  • Provide regular reports and insights to the marketing team, adjusting the strategy based on data-driven results.

Collaboration

:

  • Collaborate with internal teams, including marketing, design, and public relations, to ensure a cohesive and integrated approach to brand management.
  • Identify and explore potential partnerships and collaborations with influencers and industry stakeholders.

Qualifications

  • Bachelor's degree in Marketing, Communications, Design, or a related field.
  • Proven experience as a Social Media Manager, preferably in the architectural or design industry.
  • Strong understanding of architectural design principles and the ability to translate them into engaging social media content.
  • Excellent written and verbal communication skills.
  • Proficiency in using social media management tools and analytics platforms.
  • Creative mindset with a keen eye for design aesthetics.
  • Ability to work independently and collaboratively in a fast-paced environment.

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