
Search Engine Specialist-Google Ads
14 hours ago
Job Title: Search Engine Specialist – Google Ads
Location: Dwarka Sec-12, Delhi (Delhi candidates preferred)
Experience: 3+ years
About the Role
We are looking for a Search Engine Specialist (Google Ads) to plan, implement, and optimize paid advertising campaigns on Google. The candidate must have proven expertise in lead generation, e-commerce growth, and ROI-focused strategies, along with experience handling domestic and international projects.
Key Responsibilities
- Plan, create & manage Google Ads campaigns (Search, Display, Shopping, and Video).
- Conduct keyword research & competitor analysis to identify growth opportunities.
- Optimize ads for CTR, Quality Score, CPC, and ROAS.
- Execute remarketing and audience segmentation strategies.
- Develop & monitor A/B testing for ad creatives, extensions & landing pages.
- Track, analyse & report campaign performance using Google Analytics & Google Ads Manager.
- Stay up-to-date with the latest Google Ads trends, tools, and best practices.
Requirements
3–5 years of hands-on experience in Google Ads campaign management
Proven track record in lead generation & e-commerce campaigns
Strong analytical & reporting skills with Google Analytics, Tag Manager & Data Studio
Experience in working with a digital marketing agency (mandatory)
Experience in managing international projects & clients
Ability to manage multiple accounts & budgets efficiently
Google Ads Certification (preferred)
Job Types: Full-time, Permanent
Pay: Up to ₹40,000.00 per month
Work Location: In person
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