Marketing Manager

10 hours ago

Noida, Uttar Pradesh, India Purple United Sales Limited Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Job Description:

Company Name: Purple United Sales Pvt Ltd

Location: Tower 2, Ground Floor, Candor Tech Space, Plot No. 20 & 21, Sector-135,

Noida, Uttar Pradesh – 201304

Position: Product trainer

Salary: Best in Industry

Email Id:

Key Responsibilities:

  • Develop and execute 360° marketing strategies to build brand awareness and drive business growth across retail, e-commerce, and digital platforms.
  • Lead the creation and implementation of marketing campaigns including ATL, BTL, digital, influencer marketing, events, and PR.
  • Manage and optimize marketing budgets, ensuring maximum ROI.
  • Collaborate with cross-functional teams including design, product, merchandising, sales, and external agencies.
  • Analyze market trends, customer insights, and competitor activities to inform marketing strategies.
  • Supervise content creation across channels (social media, website, email, etc.) ensuring brand consistency.
  • Monitor campaign performance using analytics tools and prepare regular reports to measure effectiveness and inform future strategies.
  • Support new product launches, store openings, and key brand events.
  • Lead and mentor junior team members, fostering a culture of creativity and performance.

Requirements:

  • Bachelor's or Master's degree in Marketing, Business Administration, or related field.
  • 4-6 years of experience in marketing roles, preferably in retail, fashion, lifestyle, or consumer goods.
  • Proven experience in managing integrated marketing campaigns across multiple channels.
  • Strong knowledge of digital marketing, SEO, social media, and paid media strategies.
  • Proficient in tools like Google Analytics, Meta Business Manager, and marketing automation platforms.
  • Excellent communication, leadership, and project management skills.
  • Creative mindset with a strong understanding of consumer behavior and branding.

Preferred Skills:

  • Experience in e-commerce marketing and D2C growth strategies.
  • Knowledge of Adobe Creative Suite, Canva, or other design tools is a plus.
  • Ability to handle multiple projects in a fast-paced environment.

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