Performance Marketing Manager
1 week ago
1.Meta & Google ads Expert
2.Trend Research & Client collaboration
3.Can Run ads campaign
- Manage Budget ROI
Key responsibilities include analyzing performance data, setting KPIs, managing budgets, collaborating with creative and other marketing teams, and staying updated on industry trends. Key Responsibilities
- Strategy Development: Create and implement performance marketing plans aligned with business objectives.
- Campaign Management: Design, launch, and manage paid acquisition campaigns across various digital channels, including search engine marketing (SEM), social media, and display advertising.
- Data Analysis: Track, analyze, and interpret campaign data to identify trends, optimize strategies, and measure ROI.
- Performance Optimization: Continuously test and iterate on campaigns to improve key performance indicators (KPIs) like cost per acquisition (CPA) and conversion rates.
- Budget Management: Allocate and manage marketing budgets efficiently to maximize return on investment.
- Reporting: Develop and present regular reports on campaign performance, insights, and opportunities to stakeholders.
- Collaboration: Work with creative teams to develop compelling ad copy and visuals, and coordinate with other marketing functions for a unified approach.
- Market Research: Stay informed about industry trends, new technologies, and competitor activities to identify new opportunities.
Key Skills & Qualifications
- Analytical Skills: Ability to analyze data and derive meaningful insights.
- Digital Marketing Expertise: Strong understanding of platforms like Google Ads, Facebook Ads Manager, and tools like Google Analytics.
- Strategic Thinking: Ability to develop strategies that align with business goals and optimize across multiple channels.
- Technical Proficiency: Familiarity with digital marketing tools and platforms.
- Communication Skills: Excellent ability to communicate results and insights to team members and leadership.
Job Types: Full-time, Permanent
Pay: ₹25, ₹35,000.00 per month
Benefits:
- Paid time off
- Provident Fund
Work Location: In person
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