Finance Copywriter

3 days ago

Gurgaon, Haryana, India ZFunds Full time ₹ 9,00,000 - ₹ 12,00,000 per year

FINANCE COPYWRITER

Location: Gurugram (on-site)

Experience: 3+ years (
Fintech only
)

About the Role

We are looking for a
Finance Copywriter
who can craft compelling and engaging content for fintech audiences. The ideal candidate will have experience in writing clear, creative, and compliant copy across
digital platforms, marketing campaigns, and customer education content
—making complex financial concepts simple and relatable for retail investors.

Key Responsibilities

  • Write, edit, and proofread
    high-quality content across websites, apps, blogs, emails, social media, and ad campaigns.
  • Simplify investment and fintech concepts into engaging narratives for retail customers.
  • Collaborate with marketing, product, and design teams
    to create copy that drives conversions and enhances brand voice.
  • Develop creative campaign copy for digital marketing (
    Google, Meta, LinkedIn, etc.
    ).
  • Ensure all content complies with
    financial regulations
    and maintains accuracy.
  • Conduct research on fintech trends, consumer behavior, and competitor communication styles.

Key Requirements

  • 3+ years
    of experience as a Copywriter in a
    Fintech
    (mandatory).
  • Strong understanding of
    Mutual Funds, Investments, or BFSI Ecosystem.
  • Proven ability to write clear, engaging, and user-friendly copy for digital platforms.
  • Excellent command over English (both written and verbal).
  • Creative mindset with attention to detail and storytelling skills.

Nice to Have

  • Experience in
    Financial Literacy
    or
    Investor Education Campaign
    s.
  • Exposure to multi-lingual/vernacular content for Tier-2 & Tier-3 markets.
  • Knowledge of
    SEO
    writing and content marketing strategies.

About ZFunds

ZFunds
is on a mission to make mutual funds
Sahi
(Right) and
Asaan
(Easy) for India. Founded in 2019, ZFunds (a SEBI-registered MFD) believes in a human-to-human approach with technology as an enabler, especially for the large segment of "digital refusers" who need guidance in managing their finances. ZFunds strives to scale its presence with strong digital and distribution capabilities.

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