SEO - Content Marketing specialist

6 hours ago

Ahmedabad, Gujarat, India Nevina Infotech Full time ₹ 2,64,000 - ₹ 4,20,000 per year

Job Title: Marketing & Outreach Specialist (SEO-Focused, In-Office)

Location: Ahmedabad, India

Experience Required: 2–5 Years

Salary: ₹22,000.00 – ₹35,000.00 per month

Job Type: Full-time, Permanent

Work Location: In person

About the Role

We're looking for a motivated Marketing & Outreach Specialist to join our in-office team in Ahmedabad.

You'll be responsible for improving our brand's online presence through smart content promotion, partnerships, and performance-based SEO initiatives.

This role involves managing digital campaigns, coordinating with content creators, and building strong relationships across the web to strengthen visibility and reputation.

Key ResponsibilitiesContent Promotion & Online Partnerships

  • Identify relevant websites, blogs, and media platforms for brand promotion.
  • Coordinate collaborations, partnerships, and editorial placements.
  • Manage communications with publishers and marketing partners.
  • Track outreach success and ensure all online mentions meet quality standards.

SEO Strategy & Optimization

  • Support ongoing SEO campaigns to improve visibility and website ranking.
  • Use tools such as Ahrefs, SEMrush, Google Search Console, and Analytics for keyword research and performance tracking.
  • Work with the content team to create and optimize high-performing marketing assets.

Research & Competitor Insights

  • Analyze top-performing websites in our niche.
  • Identify growth opportunities based on competitor content and visibility.
  • Maintain a strong database of potential marketing and collaboration opportunities.

Performance Monitoring & Reporting

  • Create reports to track campaign results and digital performance metrics.
  • Measure growth in visibility, engagement, and authority over time.

Required Skills & Tools

  • SEO & Marketing Tools: Ahrefs, SEMrush, Google Analytics, Google Search Console
  • Content Optimization & Research: Keyword research, topical analysis, data interpretation
  • Communication Tools: Email platforms, CRM, and outreach software
  • Reporting: Excel/Google Sheets, Data Studio

Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2–5 years of hands-on experience in SEO, digital marketing, or content promotion.
  • Strong understanding of performance-based marketing and online branding.
  • Excellent written and communication skills.

Job Type: Full-time

Pay: ₹264, ₹420,000.00 per year

Work Location: In person

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