Area Business Manager

Role & responsibilitiesBusiness DevelopmentExecute defined sales and marketing plans with a focus on expanding engagement across a broad mix of HCPs, including specialists and general practitioners in Tier 2 & 3 townsGather market feedback and communicate insights to the marketing team including information on new geographic areas, emerging HCPs in practice, and competitor intelligenceParticipate in cycle meetings to understand campaigns and processes, ensuring the team's thoroughness and preparationLeverage data, dashboards and analysis to support sales associates with reviewsSales ManagementValidate standard visit list, tour plans (MTCP> STP >MTP) and coverage plan with a high field presence, relationship-driven approach, and frequent follow-ups with prescribers and potential HCPs in Tier 2 & 3 townsPrepare the team for in-clinic discussions by facilitating practice, strategy understanding and product knowledge by effective utilisation of In-clinic effectiveness Program (ICEP) coaching toolValidate new/transferred HCPs and recommend additions and deletions to the standard visit listEvaluate metrics like call average coverage/repeat coverage and create plan to address gaps during the weekly reviews and Joint Field Work plansPlan monthly visits and manage vacant areas by assigning potential HCPs during the vacancy periodConduct periodic review meetings to provide updates to Regional Business Manager and Zonal Business Manager, ensuring adherence to the Sales Review Scorecard frameworkEnsure timely submission of all required documents, including daily call reports, monthly tour plans, expense statements and compliance documents (if any)Utilise internal tool including In-clinic effectiveness Program (ICEP), Sales Review Scorecard (SRS), iPad and dashboards, to improve in-clinic effectivenessSupport the successful launch of new products within assigned areaAllocate and manage time effectively in underperforming headquartersSupply Chain ManagementEnsure product availability at retail chemists, dispensing doctors, and local pharmacy chains, aligning with pharmacy-driven demand in Tier 2 & 3 marketsStakeholder EngagementEnsure HCPs attendance at continuous medical education sessions /campaigns and coordinate with speakers to enhance learning experienceIdentify and ensure the participation of the right HCPs in company programs such as Continuous Medical Education and skill-up sessionsManage core HCPs by accurate identification, timely engagement based on moments of truth (MOT), coverage and prescription supportPeople and CulturePromote and embody the USV CredoGuide reportees to overcome challenges and optimise performance by providing solutions and constructive support Conduct timely recruitment and induction processDevelop a high-performance culture through periodic reviews, feedback and action planningProvide trainings to ensure the team has the latest knowledge and skills to excel and drive the organisation forwardSupport the team by offering coaching, demonstrating best practices, acknowledging efforts and leading by exampleEngage and retain key talents by fostering a supportive work environment and offering continuous opportunitiesIdentify high-potential candidates in consultation with the Area Business Manager and support them in grooming the for their next role through the Career Enhancement Journey to Excel (CJEx)Preferred candidate profileProfessional Experience and Relevant SkillsMinimum of 4 years of overall experience with 2 years of experience in relevant rolesMust possess the ability to govern operations remotely, along with excellent communication skills and interpersonal abilities for building and maintaining relationships with healthcare professionals and stockists. Additionally, must have a willingness to travel and the ability to identify potential opportunities (HCPs, geography, etc.)Academic Qualifications & CertificationsEducational Qualification: Bachelor of Science / Bachelor of Pharmacy (Relevant pharma sales experience andmanagerial experience)