BTL Marketing Manager
4 days ago
Join Our Dynamic Team at Dunlop Tyres India to plan, execute, and manage marketing campaigns that strengthen brand presence, generate leads, and drive sales. This role covers BTL and Social Media marketing, engaging customers, dealers, and distributors through impactful campaigns and events.
Key Responsibilities:
· Execute BTL campaigns by dealer engagement programs, road-shows, trade promotions & on-ground activations.
· Coordinate with team/agencies for creatives & media buying.
· Support product launches, conduct market research & manage vendor relations.
· Track marketing budgets & ensure consistent brand messaging
Requirements:
· Bachelor's in Marketing/Business.
· 2–5 yrs experience (automotive/tyre industry preferred).
· Strong BTL strategy knowledge
· Excellent communication, project management & analytical skills.
· Willingness to travel frequently
Job Types: Full-time, Permanent
Pay: ₹30, ₹45,000.00 per month
Benefits:
- Paid sick time
Work Location: In person
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