Sales Manager

6 days ago


Ahmedabad, Gujarat, India OgoNuts Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Hiring: Sales Manager – Distribution & Sales Growth

Location: Ahmedabad

Experience: 2-3 years (FMCG / Food & Beverage preferred)

Employment Type: Full-Time

We are looking for a dynamic Sales Manager who can build a strong distribution network and drive both primary and secondary sales. This role requires a self-driven professional who can expand our market reach, onboard high-quality distributors, and ensure consistent product movement across channels.

Key Responsibilities

  1. Distributor Appointment & Management


• Identify, evaluate, and onboard new distributors in assigned territories


• Ensure distributors meet company standards in infrastructure, financials, and market reach


• Maintain strong relationships and resolve distributor concerns promptly


• Drive distributor engagement, schemes, and performance reviews

  1. Primary & Secondary Sales Execution


• Achieve monthly, quarterly, and annual sales targets


• Drive primary sales to distributors and secondary sales through retailers/market


• Track outlet coverage, product availability, and visibility


• Monitor stock levels, ageing, and replenishments

  1. Market Expansion & Performance Tracking


• Identify new market opportunities and route-to-market improvements


• Conduct regular market visits to assess competition, pricing, and retail feedback


• Implement sales strategies, promotions, and trade schemes


• Generate MIS reports and provide insights for business planning

Desired Candidate Profile


• 2-3 years of FMCG sales experience (preferably snacks, beverages, or food category)


• Strong understanding of distribution management


• Proven track record of achieving sales targets


• Excellent communication, negotiation, and team leadership skills


• Ability to travel extensively within assigned territory

What We Offer


• Competitive salary + performance incentives


• Opportunity to build and scale distribution for a fast-growing brand


• A supportive and growth-driven work environment


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