Digital Marketing Manager

4 days ago

Mumbai, Maharashtra, India Cloud Counselage Full time ₹ 12,00,000 - ₹ 36,00,000 per year


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Job Overview:

Looking for a confident, passionate, and energetic person with a strong grasp of current marketing tools and strategies as a Digital Marketing Manager to be able to lead integrated digital marketing campaigns from concept to execution. They are highly creative with proven working experience of 2 years in digital marketing and possess strong analytical skills and data-driven thinking. 

They are someone who is living in Mumbai or willing to relocate and can start immediately.

Job Responsibilities:

  • Plan and execute SEO/SEM, marketing database and email.
  • Design, build and maintain our social media.
  • Post, manage and optimize online ads on Google, JustDial and other platforms.
  • Measure and report performance of all digital marketing campaigns and assess them.
  • Identify trends and insights, and optimize spend and performance based on the insights. 
  • Brainstorm new and creative growth strategies.
  • Plan, execute, and measure experiments and conversion tests.
  • Collaborate with internal teams to create landing pages and optimize user experience. 

Mandatory Requirements:

  • Proven working experience of 2 years in digital marketing and overall 5 -7 years.
  • Experience in leading and managing SEO/SEM, marketing database, email and social media.
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).

Desired Requirements:

  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Experience in optimizing landing pages and user funnels.
  • Experience with A/B and multivariate experiments.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Experience in setting up and optimizing Google AdWords campaigns.

Qualities:

  • Leadership qualities.
  • Must have good interpersonal skills to interact with various teams.
  • Self-disciplined, excellent time management skills.
  • Passionate about working and being creative.
  • Strong analytical skills and data-driven thinking.
  • Eligibility Criteria.
  • 5 to 7 years overall experience.
  • Relevant experience min. 2 years.

What's for the Candidate:  Salary as per industry standard

Location: Mumbai (Work from Office)

Note: To accomplish our vision, our Flagship Event 'IAC VISION 2030' would provide employment and career opportunities for millions of job-ready interns, freshers and professionals in our Industry Academia Community (IAC).

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