Sales and Marketing Manager
2 days ago
Sales & Marketing Executive – Fitness Studio
Job Purpose:
To drive membership sales, promote the gym's services, and build strong client relationships by implementing effective sales and marketing strategies that increase revenue and brand awareness.
Key Responsibilities:Sales
- Achieve monthly and quarterly membership sales targets.
- Generate and follow up on leads through walk-ins, phone calls, referrals, and digital inquiries.
- Give studio tours and explain membership packages to prospective clients.
- Maintain strong relationships with existing members to encourage renewals and upselling (personal training, group classes, nutrition packages, etc.).
- Handle objections and close sales effectively.
Marketing
- Assist in planning and executing marketing campaigns (both online and offline).
- Promote the gym through social media, WhatsApp campaigns, and local advertising.
- Organize and support fitness events, workshops, and promotional activities.
- Collaborate with influencers, nearby businesses, and community groups to increase visibility.
- Track campaign performance and suggest improvements.
Customer Relationship Management (CRM)
- Maintain accurate records of leads, prospects, and conversions.
- Provide excellent customer service to enhance member satisfaction and retention.
- Gather feedback from members to improve services.
Skills & Qualifications:
- Bachelor's degree in Marketing, Business, or related field (preferred).
- Prior experience in sales/marketing, preferably in fitness, wellness, or hospitality.
- Strong communication and presentation skills.
- Negotiation and closing skills.
- Proficiency in social media platforms and basic digital marketing tools.
- Energetic, self-motivated, and passionate about fitness.
Performance Metrics:
- Monthly/quarterly membership sales achieved.
- Number of leads generated and converted.
- Member retention and satisfaction levels.
- Effectiveness of marketing campaigns.
Work Environment:
- On-site at the fitness studio.
- May require flexible working hours (including weekends/evenings for promotions or events).
Job Types: Full-time, Permanent
Pay: ₹20, ₹54,509.50 per month
Work Location: In person
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