Search Engine Optimization Specialist

1 day ago

Greater Bengaluru Area, India Alphacentric Healthcare Pvt Ltd Full time ₹ 6,00,000 - ₹ 18,00,000 per year

Job Description:

SEO Specialist – D2C Brand (Protyze)

Exp: 2-8 years in D2C

Company: Protyze

Location: Kirloskar Business Park, Bangalore

Work Mode: Mon–Friday (10 AM – 7 PM)

Department: Marketing / Growth

Job Summary

We are looking for an SEO Specialist with experience in D2C/eCommerce to drive organic traffic, improve rankings, and scale search visibility across product, category, and content pages.

Key Responsibilities On-Page SEO

  • Keyword research for product, category & blog pages.
  • Optimize meta tags, URLs, headers, schema.
  • Improve internal linking & page structure.
  • Optimise product descriptions for SEO.

Off-Page SEO

  • Build high-quality backlinks.
  • Manage outreach, guest posting & collaborations.
  • Monitor backlink profile & remove toxic links.

Technical SEO

  • Conduct regular SEO audits (crawl, index, Core Web Vitals).
  • Improve site speed & mobile performance.
  • Manage sitemap, , canonical tags.
  • Implement structured data (schema).

Content SEO

  • Work with content team for SEO blogs.
  • Prepare content briefs based on search intent.
  • Optimize existing pages for ranking & CTR.

Analytics & Reporting

  • Monitor performance via GA4, GSC, SEMrush/Ahrefs.
  • Track keyword rankings, traffic & conversions.
  • Prepare weekly/monthly SEO reports.

Required Skills

  • 2–5 years of SEO experience (D2C/eCommerce preferred).
  • Strong knowledge of keyword tools (SEMrush, Ahrefs, Ubersuggest).
  • Hands-on with GA4, GSC.
  • Understanding of HTML, schema, site architecture.
  • Experience with Shopify/WooCommerce

Job Types: Full-time, Permanent

Benefits:

  • Paid sick time
  • Provident Fund

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