Social Media Manager
1 week ago
Key Responsibilities:
- Plan, create, and manage paid advertising campaigns across Facebook, Instagram, Google, and other platforms.
- Monitor, analyze, and optimize campaigns for maximum ROI (CPC, CTR, conversions, CPA, ROAS).
- Handle daily management of social media accounts, ensuring consistent branding and engagement.
- Prepare performance reports and provide insights for improvement.
- Manage ad budgets effectively and ensure timely campaign execution.
- Research target audiences, trends, and competitors to refine ad strategies.
- Collaborate with creative/design team for ad creatives and copy.
Requirements:
- Proven experience in social media ads management (Meta Ads Manager, Google Ads, LinkedIn Ads, etc.).
- Strong knowledge of campaign optimization, retargeting, and audience segmentation.
- Analytical mindset with ability to interpret metrics and create actionable strategies.
- Advance understanding of social media account handling & brand consistency.
- Excellent communication and reporting skills.
Preferred Qualifications:
- 1–3 years of hands-on experience in social media paid marketing.
- Google Ads / Meta Ads certification (preferred).
- Experience with tools like Google Analytics, Facebook Business Manager, etc.
Job Type: Full-time
Pay: ₹15, ₹25,000.00 per month
Work Location: In person
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