Ecommerce Specialist
2 weeks ago
Job Description: E-Commerce Officer
Position Overview
We are seeking a dynamic, data-driven, and fashion-savvy
E-Commerce Officer
to manage and grow our brand's presence across our own
D2C website, Amazon, Flipkart, and Myntra
. The ideal candidate will be responsible for end-to-end e-commerce operations, sales growth, online merchandising, marketing coordination, and customer experience to ensure consistent brand visibility and profitability.
Key Responsibilities
1. Marketplace & Website Management
- Manage daily operations across
Amazon, Flipkart, Myntra, and brand website
. - Upload new products, update listings, and ensure accurate catalog information (titles, descriptions, images, keywords, size charts).
- Maintain pricing strategies, promotional offers, and discount management across platforms.
- Monitor inventory levels, coordinate with warehouse/logistics for stock replenishment.
2. Sales & Growth
- Track daily/weekly/monthly sales performance by channel.
- Develop strategies to increase visibility, conversions, and repeat purchases.
- Execute campaigns (sales events, festive promotions, end-of-season sales).
- Identify and implement growth hacks tailored for Gen Z and Millennial fashion buyers.
3. Marketing & Merchandising
- Coordinate with marketing teams for digital campaigns, influencer tie-ups, and paid ads.
- Ensure product listings are optimized for
SEO and platform algorithms
. - Create and manage product bundles, cross-sells, and upsell strategies.
- Curate website homepage banners, promotions, and merchandising flows to improve user experience.
4. Data Analytics & Reporting
- Analyze sales data, traffic sources, conversion rates, and customer insights.
- Generate weekly/monthly performance reports with actionable recommendations.
- Monitor competitor pricing, promotions, and product positioning.
- Track return rates, reviews, and ratings to improve customer satisfaction.
5. Operations & Customer Experience
- Liaise with logistics partners for smooth delivery and returns.
- Ensure compliance with platform SLAs (dispatch time, return management, customer issue resolution).
- Collaborate with customer support team to resolve escalations.
- Maintain high ratings and feedback scores on marketplaces.
Qualifications
- Bachelor's degree in business, Marketing, E-Commerce, or related field. MBA is a plus.
- 2–5 years of proven experience in
e-commerce management
(fashion or lifestyle industry preferred). - Strong understanding of
Amazon Seller Center, Myntra Partner Portal
, and Shopify/WooCommerce (or similar platforms). - Hands-on experience in
catalog management, keyword optimization, PPC campaigns, and digital marketing
. - Proficiency in
MS Excel, Google Analytics, and data-driven decision making
.
Skills Required
- Excellent communication and negotiation skills.
- Strong analytical and problem-solving ability.
- Proactive, organized, and detail-oriented with ability to multitask.
- Creative mindset for merchandising and campaign ideation.
- Ability to thrive in a fast-paced startup-like environment.
Key Performance Indicators (KPIs)
- Monthly sales growth across all channels.
- Improvement in product visibility and conversion rates.
- Reduction in return % and customer complaints.
- Increase in repeat customer purchase rate.
- Higher average customer rating & reviews.
Compensation
- Competitive salary based on experience.
- Performance-based incentives linked to sales growth and KPIs.
ECOTONIQUE LIFESTYLE PVT LIMITED, INDIA
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