Digital Product Manager
6 days ago
Talasha has been mandated to hire an
Assistant Digital Product Manager
for a Mumbai based, series B Funded, direct to consumer brand that develops innovative educational products and games that build core skills in children. Backed by Sequoia Capital, Sofina Ventures, etc, they are a profitable company and have grown exponentially by selling their products in 20+ countries
Responsibilities-
- Strategize optimal digital user experiences covering pre and post purchase journeys across channels such as D2C Website, Social Media and WhatsApp
- Work with e-commerce business & performance teams to increase conversion rates on the website by strategizing landing pages, website UX, section sequence, features & functionality to create the optimal customer digital shopping journey
- Streamline & optimise the post purchase journey of the consumer using tools ( clavio / contlo) on whatsapp, email etc mediums
- Analyze macro trends on user behavior and adoption, predict technology shifts to identify innovative product features
- Aid in data driven decision making deriving data insights from shopify, google analytics, ad consoles etc
Good to Have -
- 2 years + experience in digital product management in a D2C startup
- Experience optimising user journey on websites for conversions
- Experience working with Shopify, GA4 and other platforms & tools (eg hotjar, clavio, contlo) essential for a D2C business.
CTC - Rs.10-12LPA (Basis last drawn)
Location - Dadar, Mumbai
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