Digital Marketing
1 week ago
Location:
Mumbai / Pune / Remote
Experience:
15+ Years
Function:
Digital Marketing Solutioning & Presales
About eClerx
eClerx is a leading provider of business process management, data-driven solutions, and digital transformation services for global Fortune 500 clients. We combine deep domain expertise with cutting-edge technology to deliver impactful, scalable solutions.
Role Overview
We are seeking a seasoned
Digital Marketing & Martech Solutioning Leader
to spearhead our
Digital Marketing Solutioning vertical for Presales
. The individual will play a critical role in conceptualizing, designing, and presenting
end-to-end digital marketing and martech solutions
to global clients. This is a senior client-facing role that requires a strong blend of
marketing technology expertise, solution design, presales consulting, and stakeholder management skills.
Key Responsibilities
- Lead the
solutioning and presales function
for Digital Marketing and Martech engagements across global clients. - Understand client business objectives and translate them into
scalable, innovative, and ROI-driven digital marketing solutions. - Build solution frameworks across areas like:
- Customer Data Platforms (CDP), Marketing Automation, Campaign Management
- Personalization, Journey Orchestration, CRM & Loyalty, Digital Analytics
- SEO, SEM, Social Media, Content Marketing, Performance Marketing.
- Partner with sales and account teams to create compelling
RFP/RFI responses, proposals, and solution presentations. - Engage with senior client stakeholders (CMOs, Digital Heads, CIOs) to
position eClerx's digital marketing and martech capabilities. - Collaborate with cross-functional teams (delivery, product, technology, analytics) to design
comprehensive GTM solutions. - Stay ahead of industry trends in
digital marketing, AI/ML in Martech, personalization, and data-driven marketing. - Develop
thought leadership
content and represent eClerx in industry forums, events, and client discussions.
Required Skills & Experience
- 15+ years
of experience in Digital Marketing, Martech, or Marketing Consulting, with at least
5+ years in solutioning/presales. - Strong knowledge of leading
Martech platforms
(Adobe, Salesforce, Oracle, Google Marketing Platform, HubSpot, etc.). - Proven expertise in
solutioning complex digital marketing ecosystems
for large global enterprises. - Deep understanding of
customer journey mapping, omnichannel engagement, personalization strategies, and campaign management. - Exceptional communication, storytelling, and presentation skills to influence senior stakeholders.
- Experience in
pre-sales consulting, deal solutioning, RFP/RFI response management, and client workshops. - Strong
business acumen, consultative mindset, and ability to balance strategy with execution feasibility. - Global exposure and prior client-facing experience across
BFSI, Retail, CPG, Technology, or Telecom
verticals preferred.
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