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Asst Product Manager
2 weeks ago
At Fresenius Kabi, we are driven by a commitment to improve the quality of lives: We are Committed to life. We strive for continuous innovation with our outstanding manufacturing capabilities, unique channel access, and customer proximity.With our four complementary business areas BioPharma, Pharma (primarily IV drugs and infusion therapy), Medical Nutrition, and MedTech; Fresenius Kabi plays a vital role in the treatment of chronically and critically ill patients across various healthcare settings. For instance, over 70% of our IV drug units shipped in the US are on the Essential Medicines List of the US Food and Drug Administration, emphasizing the importance and impact of our products. All meaningful care comes down to people with the experience, expertise, and compassion to make a difference in the lives of those facing challenging situations. For us, care is a fundamental obligation, mission, and daily source of inspiration. It is the momentum that pushes us forward to help elevate the quality of life for both caregivers and those who need it most: critically and chronically ill patients. By providing essential medicines and technologies for infusion, transfusion, and medical nutrition, we are helping advance the future of healthcare, making it even more accessible, reliable, and in tune with current and future needs.
Our Principles:The Fresenius Principles form the basis of our company culture, with which we support our #FutureFresenius strategy. They describe what we stand for and how we operate, collaborate, approach challenges and make decisions as individual Fresenius employees and as a whole team.
Job Purpose
- Ensure achievement of desired market share and leadership.
- Product life cycle management.
- Provide functional training to develop field force & managers.
- Attract, develop & retain people.
Main Accountabilities
- Business potential analysis & KOL management.
- Tracking top hospitals business market size and shares.
- Propose strategies to increase market size and penetration.
- Propose Brand and Marketing Plan
- Ensure proper implementation of strategies & campaigns.
- Market segmentation & propose the investment & activities in most productive segment.
- Track competition and propose competitive strategies.
- Assessment of customer needs and concerns & propose appropriate action plans.
- Identifying major tenders and providing support for inclusion and liquidation
- Activity proposal handling and ensuring tracking of business & ensuring ROI.
- Propose product wise incentive schemes.
- Identify and coordinate field managers for liquidation of near expiry stocks.
- Plan and provide training in functional knowledge i.e. product and promotion time to time to the field force and managers.
- Timely Submission of applicable Reports.
- Identify talent & ensure their development & retention.
- Assign the deserving employees additional & challenging tasks.
Preferred candidate profile :
- B. Pharma, M.B.A (MKTG.)
- 3-5 yrs experience in Marketing
- Minimum 1-2 years sales experience desirable
Please share resume on the below link:
https://fresenius-
