Customer Relationship Manager

1 day ago

Tiruvalla, Kerala, India Eminent Edu Skills Full time ₹ 2,00,000 - ₹ 6,00,000 per year

Job Summary:

The Customer Relationship Manager (CRM) is responsible for developing and maintaining long-term relationships with students, parents, and corporate clients. The role focuses on ensuring a positive student experience — from inquiry to admission and beyond — by managing communication, resolving issues, and improving satisfaction and retention rates.

Key Responsibilities: Lead & Inquiry Management

  • Handle incoming calls, walk-ins, emails, and online inquiries related to courses and admissions.
  • Provide detailed information about programs, schedules, fees, and career outcomes.
  • Follow up with potential leads to ensure timely conversion into admissions.
  • Maintain and update lead data accurately in the CRM system.

Relationship Building

  • Build and maintain strong relationships with enrolled students and parents.
  • Ensure consistent and professional communication throughout the student journey.
  • Conduct regular check-ins with students to ensure satisfaction and engagement.
  • Encourage referrals and word-of-mouth marketing through excellent relationship management.

CRM System & Database Management

  • Manage the CRM platform to track leads, interactions, and student feedback.
  • Update student details, communication logs, and admission status regularly.
  • Generate and share reports on leads, conversions, and retention rates.

Reporting & Coordination

  • Coordinate with academic counselors, marketing, and admission teams to ensure smooth communication.
  • Prepare daily/weekly/monthly reports on student interactions and follow-ups.
  • Provide insights from student data to improve the overall admission process and service quality.

Customer Experience & Retention

  • Conduct feedback sessions to measure satisfaction levels and identify improvement areas.
  • Handle complaints and grievances efficiently, ensuring quick resolution.
  • Support retention activities and re-engagement of inactive or dropout students.

Collaboration & Growth

  • Work with the marketing team to execute student engagement campaigns.
  • Suggest ideas to improve communication, onboarding, and after-admission support.
  • Participate in events, seminars, or orientation programs to represent the institute.

Required Skills & Qualifications:

  • Bachelor's Any degree, PG, DIPLOMA
  • 0–2 years of experience in customer relationship, counseling, or CRM roles (education sector preferred).
  • Strong verbal and written communication skills.
  • Excellent coordination, interpersonal, and problem-solving abilities.
  • Positive attitude, patience, and a student-first approach.

Preferred Skills:

  • Experience in student counseling, admissions, or educational sales.
  • Knowledge of digital communication tools (email, WhatsApp, or social CRM platforms).

Job Types: Full-time, Permanent, Fresher

Pay: ₹10, ₹25,000.00 per month

Work Location: In person

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