Head of Sales

4 days ago

Erode, Tamil Nadu, India Ueir Organic Foods Full time ₹ 20,00,000 - ₹ 25,00,000 per year

About the Role:

The
Head of Sales
will lead and scale Ueir Organic Foods' sales across retail, e-commerce, and institutional channels. This role demands a strategic leader who can drive revenue growth, build high-performing teams, and create sales systems that accelerate our journey and beyond.

Key Responsibilities:
1. Sales Strategy & Planning

  • Develop and execute comprehensive sales strategies to achieve monthly, quarterly, and annual revenue targets.
  • Forecast, plan, and monitor sales performance across all channels (retail, online, distribution, HoReCa, etc.).
  • Identify and open new revenue streams and city-wise expansion opportunities.

2. Retail & Channel Sales

  • Drive sales performance in all Ueir Organic Stores through store-level targets, promotions, and customer engagement initiatives.
  • Develop partnerships with organic retailers, supermarkets, and distributors.
  • Improve store-level profitability and footfall conversions.

3. E-commerce & B2C Sales

  • Oversee sales growth through

    , marketplaces (Amazon, Flipkart, etc.), and quick commerce channels.
  • Collaborate with the digital marketing team to boost conversions, repeat purchase rates, and average order value.

4. Team Leadership & Development

  • Build, train, and mentor a strong sales team including regional managers, business development executives, and promoters.
  • Set clear KPIs, review performance, and ensure strong accountability and motivation.

5. Partnerships & Institutional Sales

  • Develop bulk and corporate tie-ups with schools, hospitals, cafes, and organic food businesses.
  • Drive channel diversification and long-term strategic partnerships.

6. Reporting & Insights

  • Monitor sales analytics, competitor movements, and consumer behavior to guide strategic decisions.
  • Present regular reports on performance, profitability, and growth opportunities to leadership.

Key Skills & Qualifications:

  • 8–12 years of proven experience in
    FMCG / Organic / Retail / Food & Beverage
    sectors.
  • Strong leadership and communication skills with team-building capability.
  • Experience in both offline retail and online D2C sales preferred.
  • Strategic thinker with data-driven decision-making ability.
  • Entrepreneurial mindset with a drive for results and innovation.

Performance Metrics:

  • Monthly revenue growth across channels
  • Retail store productivity )
  • Online conversion rate and repeat customer rate
  • Team performance and regional target achievement
  • New city/store launches and channel partnerships

Why Join Ueir Organic Foods:

Be part of a fast-growing, purpose-driven brand transforming how India eats — connecting farmers to families through organic, healthy, and authentic products.

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