Senior Graphic Designer
3 days ago
Senior Graphic Designer
Location:
Khar West, Mumbai (On-site)
About the Role
We are building India's most innovative health and beauty brand, and design is at the heart of this journey. We need a Senior Graphic Designer who blends luxury brand aesthetics with AI-native workflows and 3D design mastery. This role goes beyond making pretty visuals, you'll be shaping the brand's visual identity.
Key Responsibilities
1. AI-Powered Creative Production
- Use MidJourney, Stable Diffusion, DALL·E, Adobe Firefly for asset generation, product shots, campaign visuals, and creative variations.
 - Leverage Runway ML, Pika Labs, Kaiber for AI-driven video edits, animations, and teasers.
 - Build AI pipelines for faster A/B creative testing and performance-driven ad variations.
 - Apply prompt engineering techniques for speed, accuracy, and scale in content creation.
 
2. Premium Brand Visual Identity
- Own and evolve the brand's luxury aesthetic system across social, website, packaging, campaigns, and offline touchpoints.
 - Ensure global-standard consistency of brand language in every visual output.
 - Translate brand strategy into visually powerful stories that resonate with our audience.
 
3. Performance-Driven Design
- Develop high-performing creatives, motion graphics, and reels with AI + 3D workflows.
 - Collaborate with marketing and growth teams to generate visuals that drive measurable ROI.
 - Use design analytics and creative testing tools to refine and improve outputs.
 
4. Leadership & Collaboration
- Mentor and guide junior designers, video editors, and freelancers in AI + 3D-first workflows.
 - Collaborate closely with product, marketing, and growth teams to deliver fast-paced, premium campaigns.
 - Manage external creative partners and agencies when required.
 
Requirements
- 5–8 years of design experience with premium beauty, wellness, or lifestyle brands.
 - AI Tools: MidJourney, Stable Diffusion, Firefly, Runway ML, Pika Labs.
 - Design Stack: Adobe Creative Suite (Photoshop, Illustrator, After Effects) + Figma.
 - Deep understanding of digital-first design for D2C/e-commerce performance.
 - Strong grasp of visual storytelling, typography, color psychology, and composition.
 - Fast, detail-oriented, and thrives in a high-speed startup environment.
 
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