Digital Marketing Specialist

5 hours ago

Madurai, Tamil Nadu, India IdeaLaunch Full time ₹ 1,80,000 - ₹ 2,40,000 per year

Job Title: Digital Marketing Specialist

Location : Madurai

Experience : 1 - 2 Years

Mode: Work from office

Contact: /

Mail id: 

Key Responsibilities

As a Digital Marketing Specialist, you will be responsible for overseeing the development and execution of digital marketing strategies to support the overall business objectives. Your day-to-day tasks will include:

  • Developing and managing digital marketing campaigns across various channels such as social media, search engines, email, and mobile platforms.
  • Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
  • Proficient in marketing automation tools
  • Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics).
  • Excellent written and verbal communication skills.
  • Optimizing web content for SEO strategies and overseeing the management of website updates.
  • Utilizing analytics tools to monitor, adjust, and report on campaign performance.
  • Creating engaging content for different platforms to attract and retain customers.
  • Managing online brand and product campaigns to raise brand awareness.
  • Maintaining effective internal communications to ensure that all relevant company functions are informed of marketing objectives.
  • Staying current with emerging technologies and digital marketing trends to incorporate these into marketing strategy and tactics.

Key digital marketing team roles include:

  • Digital marketing strategist
  • Social media manager
  • Content writer/creator
  • SEO specialist

Qualifications:

  • Education: Bachelor or Master's in a relevant field (e.g., Technology, Engineering, Computer Science) or Other disciplines in arts & science

Benefits:

  • Competitive pay and rewards based on performance.
  • Opportunities for professional development and advancement.
  • A workplace that encourages teamwork and inclusion

Keyskills:

  • Social media advertising
  • Facebook,Instagram Ads Monitor
  • PPC campaing
  • Research Writing
  • Google Ads Monitor

Additional Notes :

Job Types: Full-time, Permanent

Pay: ₹15,000 - ₹20,000 per month

Schedule: Day shift ( Morning shift )

Benefits: Provident Fund

Supplemental Pay: Performance bonus

Experience: 1 year (Preferred)

Language: English (Required)

Location: Madurai District, Tamil Nadu (Required)

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