Google Ads Specialist
5 days ago
We are looking for an experienced Google Ads Specialist with 1–2 years of hands-on expertise in planning, executing, and optimizing paid ad campaigns. The ideal candidate should be data-driven, analytical, and skilled in creating high-performing Google Ads strategies that drive conversions and achieve business goals.
Key Responsibilities
- Create, manage, and optimize Google Ads campaigns across Search, Display, Video, and Remarketing.
- Conduct keyword research, competitor analysis, and campaign planning to boost ad performance.
- Monitor daily campaign performance and adjust bids, budgets, and targeting to improve results.
- Develop ad copies, creatives, and landing page recommendations for better Quality Score and CTR.
- Track conversion metrics, analyze campaign data, and prepare detailed performance reports.
- Collaborate with marketing and content teams to align paid ads with overall business objectives.
- Implement A/B testing for ads, keywords, and landing pages.
- Ensure campaigns meet ROI targets and follow best practices for cost efficiency.
Required Skills
- 1–2 years of proven experience in managing Google Ads campaigns.
- Strong understanding of Google Ads Manager, Analytics, and Keyword Planner.
- Good knowledge of PPC strategies, bidding models, and performance optimization.
- Ability to analyze data and make data-backed decisions.
- Strong communication skills and attention to detail.
Preferred Qualifications
- Google Ads Certification (Search/Display/Video).
- Experience with Tag Manager and conversion tracking setup.
- Knowledge of SEO and other digital marketing channels.
Job Type: Full-time
Pay: ₹25, ₹35,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
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