Digital Marketing Specialist

1 week ago

Surat, Gujarat, India Ui Master Full time ₹ 2,00,000 - ₹ 6,00,000 per year

Company Description

Ui Master is a white-label UI/UX design service with 17 years of experience specializing in partnering with Shopify agencies. We help agencies offer top-tier design solutions to clients without the need for an in-house team. Our expertise ensures visually stunning, user-friendly, and conversion-optimized Shopify storefronts that drive results.

Key Responsibilities

  • Email Marketing:
  • Plan, create, and execute professional email campaigns.
  • Manage mailing lists and automation workflows.
  • Track performance and optimize for higher open and conversion rates.
  • Social Media Management:
  • Develop and post engaging content across LinkedIn, Instagram, Facebook, and other relevant platforms.
  • Grow our social media presence and engage with the community.
  • Monitor analytics and optimize posting strategies.
  • Lead Generation:
  • Research and identify potential clients in the eCommerce and Shopify niche.
  • Create strategies to generate qualified leads.
  • Maintain and update lead pipelines.
  • Bidding & Proposal Writing:
  • Place bids on Upwork, Fiverr, and other freelance/job platforms.
  • Write persuasive proposals tailored to client needs.
  • Follow up with leads to convert them into clients.
  • Market Research & Competitor Analysis:
  • Conduct in-depth
    market research
    to identify trends, customer needs, and new opportunities.
  • Perform
    competitor analysis
    to understand industry benchmarks, pricing, and positioning.
  • Share insights and recommendations to help improve agency strategies.

Requirements

  • Proven experience in digital marketing, lead generation, or sales.
  • Strong knowledge of
    email marketing tools
    (e.g., Mailchimp, Klaviyo, HubSpot).
  • Hands-on experience with
    social media platforms
    and scheduling tools (e.g., Buffer, Hootsuite).
  • Familiarity with
    bidding platforms
    (Upwork, Freelancer, Fiverr, etc.).
  • Skilled in conducting
    market research
    and analyzing competitors.
  • Excellent written and spoken English.
  • Strong communication, negotiation, and client-handling skills.
  • Self-motivated, target-driven, and result-oriented.

Preferred Qualifications

  • Previous experience working with
    agencies
    or
    Shopify/eCommerce clients
    .
  • Understanding of Shopify and eCommerce industry trends.
  • Knowledge of basic SEO & content marketing.

What We Offer

  • Flexible remote work environment.
  • Competitive salary with performance-based incentives.
  • Opportunity to work with an international client base.
  • Long-term growth opportunities within the agency.

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