Digital Marketing Expert

6 days ago


Kolkata metropolitan area West Bengal, India Grape Services Pvt Ltd Full time ₹ 45,00,000 - ₹ 90,00,000 per year

JOB DESCRIPTION

  • PLAN AND EXECUTE ALL DIGITAL MARKETING CAMPAIGN INCLUDING SEO,PPC, EMAIL MARKETING, SOCIAL MEDIA AND DISPLAY ADVERTISING
  • MANAGE AND OPTIMIZE GOOGLE ADS, META ADS, AND OTHER PLATFORMS TO DRIVE LEADS AND CONVERSATIONS
  • DEVELOP AND IMPLEMENT SUCCESSFUL SEO STRATEGIES ( ON- PAGE AND OFF-PAGE)
  • CREATE AND MANAGE ENGAGING CONTENT FOR SOCIAL MEDIA PLATFORMS( FACEBOOK, INSTAGRAM, LINKEDIN, YOUTUBE, ETC)
  • COORDINATE WITH DESIGNERS AND CONTENT WRITERS TO GENERATE HIGH QUALITY ASSETS
  • MANAGE AND SEGMENT EMAIL MARKETING CAMPAIGNS USING TOOLS LIKE MAILCHIMP, SENDINBLUE, ETC
  • MONITOR AND REPORT ON PERFORMANCE OF ALL DIGITAL CAMPAIGNS USING TOOLS LIKE GOOGLE ANALYTICS, GOOGLE TAG MANAGER AND GA4
  • STAY UPDATED WITH LATEST TREND AND BEST PRACTICES IN DIGITAL MARKETING AND APPLY THEM AS NEEDED
  • A/B TEST CAMPAIGN, ANALYZE DATA, AND IMPLEMENT CHANGES FOR OPTIMIZATION
    REQ
    UIREMENTS

  • 3-4 YRS OF EXPERIENCE AS AN SEO SPECIALIST

  • STRONG UNDERSTANDING OF SEARCH ENGINE ALGORITHMS AND RANKING FACTORS
  • KNOWLEDGE OF LOCAL SEO, MOBILE SEO AND TECHNICAL SEO BEST PRACTICES.


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