Real Estate Sales Agent
2 weeks ago
Job Title: Real Estate & Layout Marketing Manager - DTCP/CMDA
Location: Annur, Coimbatore
Industry: Real Estate / Layout Promotion / Property Development
Job Summary:
We are looking for an experienced Real Estate & Layout Marketing Manager to handle field marketing, branding, layout promotion, and lead generation through offline activities. The candidate must be strong in layout marketing, local networking, and on-ground promotional operations in the Annur–Coimbatore region.
- Key Roles & Responsibilities:Layout Promotion & Field MarketingPlan and execute marketing activities for layout projects, DTCP/CMDA-approved sites, and new land developments.
- Conduct field-based promotional work: banners, flex boards, signboards, pamphlet distribution, van campaigns, roadshows, and local advertising.
- Ensure strong site branding – entrance arches, direction boards, plot marking boards, promotional tents, etc.
- Build and maintain relationships with local brokers, real estate agents, channel partners, and community influencers to generate leads.
- Conduct outreach in surrounding villages and high-footfall locations to attract walk-in customers.
- Branding & Creative CoordinationCoordinate for layout brochures, flyers, posters, and other marketing materials.
- Ensure branding consistency across all offline channels and project sites.
- Organize special promotions, weekend campaigns, and on-site sales events.
- Market Research & StrategyStudy local market trends, competitor layouts, pricing, and customer preferences in Annur, Karamadai, Mettupalayam, and Coimbatore North.
- Provide management with feedback and insights for pricing, offers, and campaign planning.
- Sales CoordinationSupport sales teams with walk-in customers, on-ground promotions, and enquiry follow-ups.
- Help organize site visits and customer meetings.
- Maintain enquiry registers, track lead conversions, and provide daily/weekly reports.
- Vendor & Budget ManagementCoordinate with printing vendors, branding contractors, promotion teams, and local partners.
- Prepare marketing budgets for layout projects and ensure cost-effective execution.
- Qualifications & Skills:3–7 years of experience in layout/real estate field marketing.
- Strong communication and negotiation skills.
- Hands-on experience in offline promotions and local networking.
- Good knowledge of Annur and nearby markets.
- Ability to manage multiple projects and field teams.
Salary Range:₹18,000 – ₹30,000 per month + incentives (based on experience).
Job Type: Full-time
Pay: ₹18, ₹30,000.00 per month
Benefits:
- Cell phone reimbursement
Work Location: In person
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