
Brand Executive
2 days ago
CTC - 6.5 Lpa
Industry - Personal Care / Retail
Key Responsibilities:
Develop brand growth through the right strategies and plans for brand reputation
monitoring.
Achieve long-term organizational goals through planning and implementing
marketing initiatives on various platforms.
Build brand awareness and propel the company towards its mission and vision.
Devise further growth strategies, and implement them from a brand innovation point
of view.
Lead and guide social media and influencer marketing team to create marketing
strategies and to achieve desired growth goals.
Analyze monthly performance of social media & influencer marketing.
Lead post boosting strategy for Instagram followers' target.
Leading marketing strategies for sales driven objective or product push using various
channels like influencer and paid marketing.
Aligning communication and creatives for performance marketing and e-commerce
platforms.
Design strategies and processes for smooth functioning of the teams and departments.
Promote kiosk stores by working with the malls marketing team.
Undertake brand reputation projects and figure out the brand positioning.
Coordinate with production, website, ecommerce, and offline team to align new
product launches.
Align shoot and content creation with production agencies.
Oversee PR Strategy and execution for the brand.
Collaborate with the design team for new product designs, names and look.
Collaborate with the offline team for brand communication and brand positioning in
GT, MT and mall kiosks stores.
Working with design team on ideation and design strategy of new kiosk/store
launches.
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